第一篇：雅思作文
1.To what extent do you agree or disagree with the following statement?Advertising usually encourages consumers to buy a product or service in quantity rather than promoting its quality.Give reasons for your answer and include any examples from your own knowledge or experience.Advertising is the life of trade as suppliers want to sell things in quantity;however, the success or failure of every advertisement eventually depends on the quality of a product or service.It may be said that a bad investment is going for quantity over quality, without being aware that customers are becoming more careful with their wallets, especially with the sluggish economy right now.While quality sounds hard to define, you know that it is quality rather than quantity that matters.The greatest thing to be achieved in advertising is believability, and nothing is more believable than the product itself.So, the most powerful element in advertising is the truth, not half lying.For example, a huge advertising campaign will make a bad product fail faster because it will certainly get more people to know that it is bad.In comparison, good advertising can not only circulate information, but it can also penetrate the public mind with belief along with desires.This means that quality is self-evident and that every advertisement should be thought of as a complex symbol which is the brand image.That is probably why word of mouth is the best medium of all.In short, it is advisable for suppliers to always upgrade quality before any attempt to boost sales through advertising.Although advertising is the most effective way to encourage mass consumption, particularly if the goods are cheap and worthless, the bitterness of poor quality is remembered long after the sweetness of low pricing is forgotten.In a certain way, quality is like cooking, and you cannot fake good quality any more than you can fake a good meal.Therefore, quality in a product is not what the supplier puts in;rather, it is what the customer gets out and is willing to pay for.That is to say, a product is not quality simply because it is difficult to make and costs a lot of money in advertising.It is better to think that customers only pay for what is of use to them and give them great value for right price.As can be expected, the advertising strategy to increase popular consumption is likely to result in incompetence since nothing else than the product itself constitutes quality.In conclusion, just because quality is more important than quantity, it does not mean that advertising does not play a decisive role in influencing the public mind.The point is that consumers have now become more prudent in spending behaviors and hence are no longer as penny-wise and quality-foolish as before.In all events, suppliers should continue investing in advertising their quality products because, if they stop advertising to save money, it would be as stupid as stopping the clock to save time.(Essay created by Jeenn
Lee Hsieh)
雅思写作范文：政府是否应控制影视暴力 来源：考试大 【要想考试都不怕，只有常来考试大！】 2006 年 6 月 15 日
2.The government should control the amount of violence in films and on television in order to decrease the violent crimes in society．To what extent do you agree or disagree with this issue？ It is widely acknowledged that the amount of violence in films and on TV is one of the direct causes that lead to our high crime rate in our society．The voice of demanding the government to control violent scenes in media has been much louder than before． Personally，totally agree with I this voice，for it is the most effective way to reduce violent crimes in the real world.First and foremost，violence on TV or in films is often portrayed as extreme as possible in order to attract audiences．This will definitely set a bad example for those immature audiences，who，lacking correct parental guidance，most likely to copy the violent behaviours and commit are real violent crimes.Next，media，such as TV or film，considered as the correct information source regulated by is the government．It should be reporting and reflecting true phenomena in the society．Violence，as one of the facts in the real world，certainly has to be reported．However，excessive violence is offering misleading information to the public，which will exert detrimental influence to the society．For example，teenagers will regard those killers and murderers in the films and on TV as role models and copy their behaviours． is recently reported in the news that a seventeen-year-old It killed all his family members，one sister and two parents out of hatred and jealousy．In the real world，we are often reminded of the harm and hurt that violence in fictional world has brought us.In a word，our society is preoccupied by the violent scenes and plots at present.What the government has to do immediately is to take effective measures to control the amount of violence in media．Only in this way，can our society enjoy high level of security and peace.3.Is watching TV harmful or beneficial for children’s creativity? TV is an essential part of leisure activities in most families.However, some parents decide not to have a TV set in their homes, in order that their children will devote enough time to invention and creation.Do you agree or disagree with this attitude? The invention of television, one of the products of modern civilization, has made an enormous change in the lifestyle of human beings.TV has been playing more and more important role in most families after work.Yet, as to whether it
is a blessing or a curse, parents often hold widely different opinions and take totally different attitudes.There is suspicion in some parents’ minds that TV might retard their children’s creative ability or restrain kids’ imagination because TV viewers tend to receive information in a passive wa
way instead of discovering things by themselves.Although people working in the TV industry have made lots of efforts to produce various programs, the outcome is usually unsatisfactory: either the program is too profound to be understood or the topic is not interesting enough to attract TV audiences.Thus, watching TV is hardly a good way to inspire children’s creativity.In many cases, it can draw attention away from their studies and spoil their school education.(From:)Despite the negative effects that TV produces, many parents still think that TV programs are quite helpful to their children’s mental development because these programs can broaden their horizons and enrich their life experiences.Admittedly, some scientific, detective and documental programs like Discovery and National Geographic are so enlightening and fascinating that even little kids can be absorbed in.Furthermore, some well-chosen programs can motivate young children to diligent studies and in-depth researches.Hence, if parents can select TV programs carefully, the advantages brought about by watching TV definitely outweigh its disadvantages.In summary, TV is like a double-edged sword that can be used in a positive or negative way.Parents can make their own decisions about whether to have TV at their houses.It is their responsibility to make sure that their children’s creativity is enhanced through watching TV.4.雅思写作范文：害怕犯罪不敢出门
来源：考试大 【天天考试大，天天进步大！】 2006 年 6 月 15 日
Crime is without doubt a huge problem in every country in the world.There are certain countries，cities，towns and districts where the crime rate is extremely high and such places are very dangerous places to be.Without doubt these areas desperately need new government policies and a shift in actions by the police to remedy a desperate situation.These places tend to be areas of high unemployment and poverty.If the focus were placed on finding and creating jobs in these places the crime problem would improve.Instead governments go for easy options such as increasing the lengths of prison sentences.This treats the results of crime，not it's causes.
Nevertheless，such places are few and far between.The vast majority of places in the world are perfectly safe places to live.People who are afraid to leave their homes do so largely for two reasons.Firstly，they were unfortunate enough to be victim of a crime.Secondly，and most importantly，they hear about crime everywhere： TV，radio，papers.In some areas crime stories take up a huge percentage of news.If you hear about crime all the time，you begin to believe its everywhere.This is simply not the case.Crime has been around since man first appeared on earth and will continue to be here till we leave.Of course there are measures governments could take to improve the situation but they can't eradicate crime.What measures should be taken dep
end on ones political opinions.
第二篇：雅思作文
雅思大作文——关于电视的利弊国课班 张颖杰romy
Television as an indispensable household electrical appliances which make human beings far-reaching effects in our daily life.Nowadays,both positive aspects and negative aspects in television become more and more popular topic.Different people hold different views on it.Some people insist that the television act as an important role in all of the medium,it is a best way to broaden people’s horizon.Others argue that lots of people addict to the televison and forget do nothing.For my part, I take the former side for the following reasons.Firstly,television can enrich our daily life.Its one of the important mode of the civilian entertainment.Television also offer people a various of performs and programmes which can release person mentality and physical effective,as well as active human beings’s thought.people can watch television in anywhere if they could.As for them,television possess magic powder to impulse them in front of it.Especially in cleck ,they will become a brand new person who ownfull of energic to get down to work after watching television.Secondly,televison is an educational tool that the person who thisty seek an efficiently method in learing.The learner don’t need to attending a lecture or go to school ,they can study a curriculum by watching
television.This way may save learner a large amount of money andtheir precious time.So the television is the best way to choose.Last but not least,televison is an offer a good platform to make human beings acquaint themselves with the whole world directly.Television give the lalest news to the person who concerned about the issues around the global from different angles.These angle including current hot spots ,the critical artcles and ground report in each country.As the old saying goes,television make our earth more and more smaller than before.From mentioned above, there are obviously more positive aspects of television than negative aspects.Television bring more benefits in mainly three aspects as following: an pathway of entertainment,an educational tool to learner and a good platform which make people know the world.Television make person’s life become more and more colourful than few years ago.
第三篇：雅思作文
Should countries undertake space research?
Recently, there is a growing tendency that more and more countries give priority to space research, such as exploring the universe with space shuttle, satellite and space station.As far as I am concerned, this trend may bring both advantages and disadvantages.First of all, it is universally acknowledged that aerospace technology promotes the pace of space research.In addition, the development of aerospace technology makes contribution to the progress of fundamental science fields, for instance, materials engineering, nuclear physics, engineering mechanics and so forth.As a consequence, the modern industry will gradually improve, which is beneficial to the whole society.What is more, doing space research such as exploring new planets, universe space analysis and observing the black holes, will give us a opportunity to get knowledge of more information about the universe.The moment found we a new planet which is similar with the earth, maybe we would solve the problems about inadequate resouces.However, space research also has some unfavorable effects.So large is the cost in that researching which is invested by the government that the budgeting in other aspects, education and public welfare for instance, will be decreased relatively.Provided these money were spent into public welfare, the life standard of people would more or less increase.Further more, to explore the universe, we need to send a variety of
satellites and space shuttles constantly.And yet, all those machines have certain working lives.Consequently, they will fall into the seas or float in the outer pace after they finish their missions, which leads to sea and outer space pollution.In conclusion, we should think about both the merits and the demerits of space research and make this technology been applied correctly and reasonably.Many newspapers and magazines feature stories about the private lives of famous people.We know what they eat, where they buy their clothes and who they love.We also often see pictures of them in private situations.Is it appropriate for a magazine or newspaper to give this kind of private information about people?
Nowadays, there are a increasing number of celebrities in all walk of life.They are the top runners in their specialized fields and most of them own outstanding characters and personalities.And thus, the mass media give priority on all their details of life.Some paparazzi follow the famous people and take photos in special ways to yield the curiosity of the public.Personally, I would state my objection to this issue after analyzing the following three reasons.First of all, everyone owns the right to enjoy their spare time and private time even if they are famous people.After finishing their work, they could spend their time with their family and friends, go shopping, travel and do sports for instance.People need private space to deal with personal stuffs which do not want to be disturbed.So numerous are contributes the celebrities have made to our society that they deserve to be respected but not try to expose their details of personal lives.What is more, the growing curiosity to privacies of famous people leads to a phenomenon that a new kind of journalist which is named Paparazzi comes into being.All those people need to do is track the celebrities stealthily using whatever ways.As far as I am concerned, they lose the main spirit of a journalist that is to report the event and significant things to public.To some extent, they infringe the privacy right of famous people, which can not be acceptable.In conclusion, I maintain that it is not appropriate for a magazine or newspaper to report the private information of celebrities.We fans should support them via normal ways.Unlike other countries the police in the UK do not carry guns.Some think this leaves citizens unprotected, while others consider it reduces the overall level of violence in society.Give reasons for both sides of argument and state your own opinion.Recently, it becomes a controversial issue that whether or not the police in the UK should carry guns.Some people assert that the police could protect the residents better with taking guns.Nevertheless, others hold the view that it may avoid the violence accidents without bringing guns, to some extent.Generally speaking, I prefer to the former side.On one hand, despite of the fact that the crime rate is on the decrease these years, it does not mean entire disappearance of crimes.The police should take the responsibility to deal with them, such as murder, rape and robbery cases.Provided they had guns on hand, it could be relatively successful to arrest the criminals.For instance, if the criminal takes a hostage and he is extremely aggressive, the sniper who takes a special gun within a certain distance could shoot him to death.So that the police are able to protect the citizens effectively.On the other hand, some people insist that carrying no guns contributes to the decrease of violence in society.For one thing, when criminals see the policeman putting a gun to them, they may become desperate and out
of mind, and even do anything without considering the result, which may result in unexpected innocent hurts.This would not happen if policeman does not carry a gun.For another, no one can guarantee that a policeman does not shoot the passerby by mistake when he is hurriedly chasing a criminal.As far as I am concerned, in the condition of no abuse or misuse of guns, policeman should be well trained and carry guns so that they could do their best to protect the residents efficiently and successfully.Some people believe that there should be fixed punishments for each type of crime.Others, however, argue that the circumstance of an individual crime, and the motivation for committing it, should always be taken into account when deciding on the punishment.Discuss both these views and give your own opinion.Recently, it becomes a controversial issue that whether or not the uniform punishments should be applied for every sort of crime.Some people insist that it is wise to fulfill this policy, whereas others maintain that considering the circumstance of a certain crime and its motivation before making a decision of punishment is more reasonable.As far as I
am concerned, I am inclined to be on the side of the latter one.For one thing, the initiating and surroundings of a crime, which have a variety of types, usually lead to different levels of crimes.And thus taking each factor into consideration is necessary and helpful to establish and ensure justice and equity.Provided that we treated every crime with the same punishment, there would be a large of number of innocent people involved.For instance, if a hobo steals bread in a shopping center due to hunger, it would be sorrowful that he is forced into serious punishment.For another, if we handle individual crime with considering each aspect, it is significant to establish complete relative laws and regulations, which has rules and example cases we can obey, so that each crime could be treated fairly and equitably.In addition, our society will be beneficial from that and will make a progress steadily.Nevertheless, to some extent, fixed punishments may also have positive effects on the security of the society.For example, if individuals get knowledge of that they will receive a certain severe punishment, they may think over before they commit a crime, which maybe contributes to decrease the crime rate.In conclusion, fixed punishments own some merits indeed, while it is fairly more appreciate to give criminals the punishments they deserve with taking every factor into account and obeying the laws and regulations.
第四篇：雅思作文
Money
They say that money makes the world go around,and this is very true.People need money for almost everything today.It would be quiet difficult to life without money,but there are some who can do it.When it comes to money,hard work,lick and setting goals are important points.First,hard work is important,also necessary.Hard work is very easy,because many people lose their energy on half way.But you see,you can succeed just like anyone else.Just keep wanting it enough and to keep working for it enough.So why not decide it today to start going the extra mile on the road to your success.Once you success,you will get many money.But just have work maybe not enough,you also need luck.Luck is hard to say,when she came,you could touch her,you will get many money.Such as Bill Gates,in his time,computer just start,and many people think computer is very useless,but he catch the chance,he belive computer is great.Now,he have many money.He luck is such a bright people live in that time.But just have luck also not enough,you also need luck.Setting goals is most important.You must have a goal,and you will fight for that.If you do not have a goal,hard work just cost your energy,not develop you.And it not just for earn money,you do anything you should setting goals.Hard work,luck and setting goals are important point when it comes to money.
第五篇：雅思作文
It is right that university graduates should earn higher salary than less well-educated members, but they should pay all the cost.To what extent do you agree or disagree?
In the contemporary society, highly education is advancing at an alarming rate.A sizable percentage of the people hold the opinion that university graduates should earn higher salary than less well-educated members, but they should pay all the cost.Personally, I think that one’s earning cannot be solely determined by his or her educational background even though they should pay all the cost.The reasons are as follows.Firstly, having a high salary not rely on have the diploma, but how much individuals has contributed to the company or the society.Those who have a great contribution to the company or the society reward to be paid much more than those have not.For example, there are some people who have admirable capabilities have not had the opportunity to receive higher education.Then, after years of exertions and hard struggle, they have made great contributions to the society and finally realized their own self-value.Such people have not received college education.However, they deserve what they have earned.To those people, a higher salary should be paid, even more than some university graduates sometimes.Secondly, about the cost, I am convinced that university students should support themselves for the full tuition.The main reason is that it can ensure the quality of college education.College education needs many well-paid professors and various advanced facilities.In other words, it needs a great sum of money.If the college students do not pay the tuition fee, it will lay a heavy burden on the government.If the government is unable to invest enough money on university education because of the limited budget, the quality of education cannot be ensured.In addition, it might also be noted that it is quite fair to require students to pay the full tuition because going to college is a totally personal choice.Therefore it is not unreasonable for the students to pay for it.All in all, it is ridiculous to say that university graduates should earn higher salary than less well-educated members.We should pay more attention to what kind of effort and contribution a person has made.Besides, it is reasonable to let the college students pay for the cost.
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