第一篇：中英广告语
Comparison Study on Chinese and English Advertisement Abstract Advertisement plays an increasingly important role in our daily life, not only for those businessmen but also for us ordinary people.Good advertisement stimulates the whole sales volume, serving as a promotion tool.To some extent, it also changes people‟s consuming psychology.A good slogan is a critical benchmark of a good advertisement and that‟s what all the advertisers pursue.A good slogan is require to express the core of the advertisement directly, clearly, concisely through novel, impressive, popular words, which means every word used has to hit the nail on the head.There are five main criteria to judge a slogan: attention value, memory value, expressive function, directive function, aesthetic function.Besides, with the development of globalization, many products are selling all over the world, which makes translation of advertisement more important.This paper studies the features and functions as well as the advertisement translation.Key words: advertising translation;culture difference;values, functions, features.摘要：广告作为文化的产物，可以更直接的展示语言和文化的关系。广告在我们的生活中扮演着日益重要的角色，作为促销工具，一个好的广告会刺激产品的销量，提高其商业价值。在一定程度上，广告改变的消费者的心理。精彩的广告语言是衡量一个广告好坏的重要标志。好的广告语需要具备一定的条件。与此同时，随着经济全球化的发展，跨文化的交流、合作日趋频繁，广告翻译中存在的语言和文化的差异将影响着商业活动的发展。因此，广告翻译也显得格外重要。本文就中英广告语的特点及功能以及翻译策略进行探究。关键词：广告语特点，广告语功能，广告语翻译，文化差异
Literature review
Extensive research has been done about advertisement, such as its functions and translation techniques.Most of them focus on the cultural differences in advertisement translation.In Qinhan‟s paper, the differences of Chinese advertisement
and English advertisement are caused mainly by the cultural differences.The social values and cultural psychology were discussed.He also mentioned that the different thinking modes and aesthetic standards influence people‟s attitude towards many things.Then , the translation strategies were discussed, for example, domestication and foreignization were mentioned.Another similar paper by Qiuyimeng also studied the advertisement translation based on the culture differences.The author divided the research into two parts.First one is about the translation and the second part is about how culture differences affect translation.The main factors that influence the translation are the different values and thinking mode.While in Luo‟s study, the similarities and differences between English and Chinese slogan were discussed.She hold the opinion that Chinese and English advertisement‟s slogans have the similar sentence structure.Besides, they usually use the same figure of speech.When it comes to the differences, the author thinks that the slogans have different focuses and different style.Chinese people like festive and lively atmosphere while western people prefer private, elegant and tasteful.Every country or nation has their own unique traditional cultures including values, modes of thinking, moral rules, customs, life styles, etc, which forms the differences among different nations on culture.As a results, those differences mentioned above are dominated by the different culture background.1.What values should English and Chinese advertisement have? 1.1 Attention value
A good advertisement first has to draw people‟s attention quickly.Only when people notice the advertisement and have interest in it can other values be accomplished.Therefore, a good slogan has to be eye-catching.The more people it attracts, the greater chance it wins.If the advertisement has to draw people‟s attention in a minute, the words used have to be catchy, which means every chosen word has the quality of concise, clear, and understandable.In English slogans, monosyllables are used most frequently.Actually，in many popular and well-accepted advertisement, their slogan are sharing the common values, for example, “Just do it”(from NIKE).These three words are so simple and concise that it can be easily noticed and understood.On the other hand, a lot of deeper meanings can be expressed through these three words, including the connotation of this brand.There are many analogous examples: the slogan of the Maxwell Coffee “Good to the last drop”，it conveys the brand‟s core idea through five simple words.It makes people have the impulse to buy it and that‟s the successful point of an advertisement.And “Obey your thirst” of Sprite.Three simple words fully attract people‟s attention.In Chinese advertisement, slogans such as “农夫山泉，有点甜”，“好空调，格力造”“头屑去无踪，秀发更出众” are very good examples.A famous English linguist Leech once mentioned that most commonly-used verbs can be used to show the relationship between consumer and products.In his articles, he pointed out that words like”get, buy, keep, have, take etc.” means customers occupy something while “meet, suit‟ connected with the usability of the products and verbs such as “like, feel, need” express the psychology orientation towards the products.So, it is well-accepted that in advertisement, all products producer try its utmost to convey their ideas to consumers by using words what were mentioned above.1.2 Memory value
When a slogan successfully catches people‟s eyes, the next step falls on making people remember this brand.When it comes to the memory value, it is believed that those orally-used words can be easily remembered.If the slogan has several obscure and complex words, even if people noticed it at first sight, they can get confused.For those slogans that people can hardly remember will not manifest its maximized value.“Mosquito bye bye bye” is an slogan of an insecticide advertisement.“bye” was used three times to emphasis its purpose.Through repetition, it became even more impressive.As for MacDonald, its slogan “I‟m LOVIN‟it”, a common sentence directly shows its popularity.“Ask for more” is another famous slogan for Pepsi.“Think” is the slogan of IBM.It only has one word but contains endless meaning.It is believed that a slogan like this, easy, concise and catchy can be remembered at first
sight when people see it.When such a slogan is hanging on any billboard, it will play an important role in its marketing strategy.1.3Expressive value 1.3.1Pun:
There is a special kind of usage of English words--pun, which can be widely used in advertisement.Puns used in many slogans can be very humor and expressive.It often creates many unexpected language zests and flavor.There are mainly three kind of puns.Firstly, homo-phonic pun uses words that share the same or similar pronunciation to give a profound meaning.There are several examples of it: „Trust us.Over 5000 ears of experiences” , “ More sun and air for your son and heir”.Secondly, semantic pun used when homonyms occur.For example, TIME had a slogan “Make Time For Time, We will always make time for you”.It used „time” for 3 times artfully which makes the slogan more expressive and impressive.Another example” From sharp minds come Sharp products”.The last one is the grammatical pun.There are two typical examples to prove it.“ A sound way to learn English” and “I‟m More Satisfied”.The former one is an advertisement for tape and the latter one is for MORE cigarette.In Chinese advertisement, pun is also broadly used.For example, the slogan of an liquor company in China is “天尝地酒” and it has the same pronunciation with “天长地久”.“默默无蚊” was derived from “默默无闻”, from a mosquito killer company.1.3.2 Neologism:
Sometimes there are no such words to precisely show the exact meaning, so at this point some newly-invented words have to be used.Even though they are coinage, they can reach to some level that other words can not reach.“A Kodak Moment.”(Kodak).In Chinese, it is called “就在柯达一刻”.1.3.3 Loan words
There are examples of slogan which use other languages as well.With the development of globalization, many words from foreign languages flows into English vocabulary.These words are mainly aimed at those people who have accepted higher education.In addition, those advertisement centers in the luxury goods.Those loan
words often make the slogan contain exotic flavors.2.What functions should English and Chinese advertisement have? 2.1 Directive function
The ultimate function of the advertisement is to attract as many as customers to buy its products.A good advertisement has to try it best to show its advantages compared with other products.As a result, the slogan has to show the unique points and any other things that can make the products stand out.Good slogans make people have the desire to buy those products, even if they are not needed.Adjectives are the most widely-used words to accomplish this aim.According to a famous English linguistic Geoffrey Leech‟s statistics, adjectives occurred most frequently in advertisement are: new，crisp，good／better／best，fine，free，big，fresh，great，delicious，real，full，sure，easy，bright，clean，extra，safe，special，rich，juicy，economical，money—saving，time—saving，labor—saying，mouth—saving，inexpensive.For example：
The taste is great．(Nescafe Coffee)Good teeth，good health．(Colgate toothpaste)The new digital era．(Sony)Feel the new space．(Samsung)Adjectives have several forms which can distinguish this product from others.Such as: Things go better with Coco—Cola．
The most unforgettable women in the world weal "Revlon．
According to Lin Lixia, in English advertisement, evaluative adjectives are commonly used in order to leave a deep impression peoples mind.She mentioned that “ such adjectives used in English are „latest, up-to-date, fragrant, attractive, golden, successful, charming, comfortable, perfect, great, wonderful, first-rate, ever-lasting, super, unique, ideal etc.‟ and these words polish the advertisement suddenly.By using those words, beautify the products and cater consumer‟s tastes.”
In Chinese advertisement, we have examples like: 5
“滴滴香浓，意犹未尽”(coffee)
“智慧演绎，无处不在”(mobile-phone)
“新一代的选择”(cola)
“ 钻石恒久远，一颗永流传”(diamond)
“ 视觉创新影”(Hollywood)
2.2 Aesthetic function
According to “ Marketing management ”, a successful advertisement should be equipped with four aspects: attention, interest, desire and action.If a slogan possess all the mentioned values, the last step to polish it is to make it worth appreciating, which means it plays the role of making it more beautiful.The most two powerful means to make it are the use of figure of speech and rhyme.2.2.1 Figure of speech :
Parallelism: World in hand , Soul in Cyber.(Microsoft)
Take TOSHIBA, take the world.(TOSHIBA)
万家乐，乐万家。（万家乐电器）
These two examples above both use parallelism to create a special and beautiful context and language atmosphere.Simile: Feather-water, light as a feather.(FEATHERWATER GLASSES)
Our eyebrow pencils are as soft as petals.(eyebrow pencil)
These two examples both show the beauty and flexibility of language.The first one regards a pair of glassed as a feather to make it lighter and more comfortable.The second one compare the eye brow with petals to convince its softness.Personification: Flowers by inter-flora speak from the heart.（Inter-flora flower)
It handles the road as easily as it handles Mother Nature.(Ford)
These two examples above use personification.The first one uses “speak from the heart” vivify the flowers and endow new meaning to the brand.The second one uses “handle” to manifest its function, making it more convincing.2.2.2 Rhyme:
Don‟t dream it.Drive it.(Jaguar)It uses end rhyme “it” to make it sound more
beautiful and the rhythm becomes distinct and lively
Food, folks and fun.(McDonald)It uses alliteration to make its point stand out and impress people
Other examples :My goodness, my Guiness!
(Guiness)
From chips to ships.(Hyundai)
要想皮肤好，早晚用大宝。
（大宝)
3.Advertisement Translation
Language is a part of culture and reflect the culture.Language is the carrier and container of culture and it also exerts its influence on culture.Human knowledge and experience are described and stored through language.Customs, habits and behavioral patterns of each nation are different because of different kinds of cultures.They have different social institution, value systems, beliefs, world views which and be demonstrated by language.Since China has been an agriculture country ancient time, the land and the people were closely connected so they believed in Oneness of Nature and Man.The philosophy is „Let things remain as they are‟.The Confucianism and Taoism completely prove it.Chinese are used to illustrating things from causes to results, from big to small according to their sequence and this kind of thinking mode can be called Particular-General Pattern.On the contrary, the westerners are used to separating human beings from nature.Ronald Reagan once said “ I do not believe in fate that falls on us no matter what we do, but I do believe in fate that will fall on us if we do nothing.” From what he said, actually, we can see that American believe that they can change their fate;they believe in struggle.Americans love to try something new mostly because of a belief that newer maybe better.In China, the collectivism plays a dominant role while in Western countries, the individualism is what most people emphasize.As a result, in Chinese advertisement, the focus will be the practicability and they 7
worship collectivism, and that‟s why our products like to add their honors such as “省优，免检，金奖，驰名商标”.But this kind of advertisement is not consistent with western traditions.They believe in their own judgment and do no need awards to prove it.Besides, Chinese emphasize the family value so lots of products are designed to fit the use of the whole family.Western people lay stress on individual.Values like „Freedom‟, „independence‟, „competitiveness‟ are praised and pursued.As for advertisement, they focus on the perceptual effects.For example, the slogan of Nike in Hongkong was translated into “想做就去做” for a very short time.In US, it is very normal and acceptable while in Chinese people‟s eyes, it may have bad influence on teenagers(inducing them to commit crimes).As a result, they later changed it into “应做就去做”.According to David Ogilvy, the father of modern advertisement, if you want to win in the fierce competition, the image and reputation is very important and a good slogan is your open sesame.Nowadays, globalization makes products cross the national boundaries, when the oversea market gets bigger, it is of great importance of advertisement translation.3.1 Translating according to characteristics of a nation
It is well-known that the slogan of the famous sports brand Adidas is „Impossible is nothing‟.The three words are very concise and clear so it can be directly translated into “没有什么不可能”.In China , there is also a famous sports brand Lining;its slogan is very much similar with Adidas, „ 一切皆有可能‟.It meets the persistent and dauntless spirits of Chinese people.When it translated into English, it is “ Anything is possible”.This slogan makes Lining become a leading sport brand in China in a very short time.There is a cigarette brand used Shakespear‟s “ to be or not to be, that is the question” for reference and design a slogan “ To smoke or not to smoke, that is a question”.Most people are very familiar with the former one, so it can be translated into “吸烟还是不吸烟，这是个值得考虑的问题”.Another example, the slogan of an 8
emergency pill „A friend in need is a friend indeed‟ was translated into “随身携带，有惊无险”.Chinese people like to use four-character idioms and in the translated version, the features of the product were embodied.3.2 Translating according to culture differences
It is not hard to find out that the culture differences will affect consumers‟ understanding towards the slogan and the products.Therefore, the translation of the slogan must follow different culture background.When we translate s slogan, we should try to get close to the native advertisement style.For example, when Mitsubishi Group entered the American market, it adopted the slogan “ Not all cars are created equal”;it can easily make people think of “ All men are created equal” in The Declaration of Independence, successfully involving Americans historical and cultural emotions.So does Toyota Motor Corporation.When Toyota entered the British market, it designed a slogan “ Home, Sweet Honda” which was similar to the well-known folk song “ Home, Sweet Home” and this song expresses British people‟s love for their family.Because the Chinese proverb “ where there is a will, there is a way”(有志者，事竟成)is very popular when it entered China, it changed its slogan into “ where there is a road, there is a Toyota”;it was translated into “油路就有丰田车”.3.3 Rhyming translation
Both in Chinese and in English we use alliteration, assonance and rhyme in advertisement.When we translate them, we have to try to retain the original flavor.For example, the English slogan of Seven-up is “Fresh-up with Seven-up” and in Chinese “提神醒脑喝七喜”.The English slogan of Colgate is “Good teeth, good health”.When it is translated into English, it‟s “牙齿好，身体就好”.Another Chinese example, Dabao has a very famous slogan in China “要想皮肤好，早晚用大宝” and it can be translated into “Applying Dabao morning and night, it makes your skincare a real delight”.The translation version retain the rhyme.Conclusion
It is now the age of information and advertisement has permeated into daily life.It uses vivid language to manifest its function and express consumers‟ requires and hopes, attracting people at the same time.It is becoming a kind of social culture now.In summery, English words used in advertisement have various characteristics and most successful advertisement share the common values.Knowing something about advertising will not only help those sellers but also the customers themselves because there are advertisement everywhere in daily life.In this paper, five main criteria to judge a slogan in an advertisement are discussed, from which we can also get to know the main characteristics of advertisement.Advertising is one of the marketing strategies in the international business activities.Advertisement exists everywhere and it influences us everyday, which means much attention should be paid to the translation.Advertisement translation is not only a kind of language transformation but also a kind of business activity.Good translation of slogan will increase the brand‟s level and improve the image, and potentially it plays a role of promoting, which is the most important goal of advertisement.Reference [1] Leech, G.N.The Language in Advertising [R].10
[2]林丽霞.试论广告英语的词汇特点[J]．福建师范大学福清分校学报, 2004，(3)．
[3]盛宁明，杨青.浅论广告英语的词法及修辞特色[N]． 上海科技翻译，2004(3)． [4]段胜峰.英汉广告词汇创意[R].中国科技翻译，2001,(6): 23-25.[5]朱清阳.广告金句7000 [M].长春：吉林科技出版社，1993.[6]吴星海.广告英语的文体特征[R].2007(09).[7]许江艳.英语广告中的双关语的运用及语用分析[N].长治学院学报，2009.[8]倪世雄.头韵词和尾韵词《大学英语》[N].1987,(04).[9]秦翰.中英广告语翻译中的文化[J].边疆经济与文化, 2013,(6).[10]邱谊萌.文化视角下的广告语翻译.湖北经济学院学报, 2007(4).[11]罗春雁.中英广告语异同简析.宜宾学院学报, 2004(4).
第二篇：广告语
商业地产广告语大全
1、国际商业城，富贵黄金铺！
2、坐享高于银行利息3倍的获利租金！
3、精明的商人判断永远不会错
4、近朱者赤，近高者赢
5、富贵XX路，商业黄金铺
6、名品汇聚，名牌基地。
7、日进斗金
8、今日寸金买土，明日寸土寸金！
9、e+eXX广场 虎锯商业中心 引领XX时尚
10、森望蓝调商业街 商业原始股招募中
11、真金等您拿--接手运动，财富涌动
12、传世领地 商脉策源
13、买铺先赚四年租 做西大街时代铺主 14商务所及，路所及，高度不同，世界亦不同 15投资商铺，一看地段，二看人气，三看管理 16中心主力商圈，人气金银旺铺 17人民多的地方，人民币最多 18地王商铺,平民价格 19有xxx领军，创富更轻松
21龙游商业第一街汇聚四方休闲购物客流，接踵客流再掀消费狂潮 22产权商铺 世袭传承；比肩国际，完美共赢； 商业地产 谁与争锋；引爆财富，因我不同； 23XX商圈？XX商圈？你的商圈？我的商圈。24一街时尚，满眼风情 25汇集万千品牌，演绎无限精彩 26高额投资回报，投资有金无险 27万无一失的稳赢成绩，不只在球场！这样投？自然横扫千军 28客流量决定商铺价值
29做XXXX原始股东，与商业大鳄共享财富盛宴 30背靠金牌商家，坐享世界财富（赢尽天下财富）31商业原子弹，财富核裂变 32XX商业综合体，浓缩一座城的精华 33西部新原点
繁华零坐标 34一座中心 万种生活 34财富向中央靠拢
35多面积段选择 超值流金旺铺 36“5+2置业计划”
轻松置业赢未来 37商业地标，抢占黄金铺
38每一层都是首层 每一个都是主角
39无与伦比的商业之冠 中国的骄傲，广州的荣耀 40武汉消费总额，一半归XX腰包 41五重商圈，覆盖东南亚
42天河爆发世纪投资狂潮 XX引来世界500强 43世界零售巨头排队入正佳 44客流汇聚，财富必经之路
45这一天，买铺客潮挤爆XX路 这一天，XX属于武汉 这一天，XX给世界一个说法 财富机遇，只给有头脑的人
46把握5大皇牌，独享世纪商机 ·三大商业，设计永保经营畅旺，四路地铁汇聚，投资现在更投资未来 ·五大中心，旺场绝对有保证 六大客流交汇，巨大商机源源而来
十大世界领先优势，吸纳亚洲至大消费客流 47大批商家抢驻！大旺大赚成必然！
48不可复制XX商圈！千亿财富巨大缺口！XX模式赚钱保障！49每个省会都有1个高速增值地段！50用一个洗手间换一个钻石铺？
51用发展的眼光看XX买的不只是铺 更是一个黄金时代 52商业四则运算法则，算计汇金商业街 加减乘除，怎么算，都划算！做加法。无限商机汇聚 做减法。投资风险劲减 做乘法。商业价值翻番 做除法。投资回报稳赢 53.数以万计的数字累加 不是数字游戏，是游戏财富
10个以上成熟社区+5个以上在建设区+1万以上社区入住人口+3万以上稳定居住人口+5万以上辐射人口+10万以上流动人口+„„=商机无限（∝）游戏财富，游刃有余！
54有投资就会有风险，有科学规划 有“精”，就能无险
精心构思，缜密分析，规避市场风险 精准定位，科学规划，降低经营风险 精心打造合肥大社区商业旗舰 精彩缤纷，汇金呈现！实现投资风险最小化
让缤纷南国汇金商业街更缤纷！55上扬的曲线，不是简单的几何式图形 是商业价值的几何式激增 人气就是财气！
数亳州路商圈、蒙城路商圈，十万人流汇聚 北一环北二环全范围高密度居住区超强人气 千万金财富涌入，商业钱景涨声一片 商业价值立马翻番！
付出和回报永远都不成比例 回报远比付出多得多 2.5万平米大社区商业，有模有样 填补区域商业空白
学校、社区、写字楼等商业消费层次丰富 收获肯定丰厚！回报稳定，自然必赢！
商圈交通价值类广告语
1、商铺选址 “客流”就是“钱流”
2、大商机挥就大“钱”景
3、大交通成就大“钱”途
4、四通八达交通网络，汇聚无限财富可能
6、城市轴心地，财富联合国
7、地铁似“龙”脉，钱源如“水”来
8、城市金线，必将推动两肋齐飞
9、交通四通八达，财富九省通衢
商业开发背景广告语
1.新市场、新选择、新商业、新发展
2、核心磁场效就，领跑未来商业方向
3、与国际接轨，商业重新洗牌
4、让生活升级，消费升级
5、经济大提速，抢饮头啖汤
6、国际巨头抢滩，外商纷纷投资
7、商业大鳄抢驻之地就是财富风向标
8、XX商业地产进入“战国时代”，XX异军突起
9、地产大腕竞相试水激起地产“北伐总动员”
10、品牌地产跑马圈地，大盘楼市全面井喷，白领置业人潮涌动，商业地产形成大热
第三篇：广告语
百年人道 架设生命彩虹XXXX医院
生命绿洲 健康家园XXXX医院 XXXX人 健康保护神
悬壶济世 泰州XX
健康无价 XX有情 XX 让世界专家向您靠近
健康在XX 关爱零距离
选择XX 选择健康 XX 为您健康护航
和谐泰州 人文XX
中外共携手 XX您一生
泰州XX 健康如意 XX医院 健康家园
浓浓XX情 健康伴君行
泰州XX医院 创造健康明天
普渡众生 济世情怀
百姓的XX 健康的希望 XX 护佑您的健康之旅
与国际同步 与健康同行 XX建泰州 健康常相守 XX天下 呵护健康 XX好医院 健康好人生 XX，让百万生命享受阳光
让生命享受阳光——XX医院
与健康同行——XX医院
三羊开泰 XX为怀 XX医院爱心行医
人人企盼健康 XX满足愿望
惠泽大众 健康XX
平价惠民 疗效为本 XX专业更贴心
诚信惠民服务百姓
健康人生XX相伴
治病找专家XX我信她
与XX相约 与健康同行
和谐在唐山 情暖在XX
妙手济苍生，健康XX行
有XX 有健康 有未来
人生风雨 XX相伴
携手XX 一生安康
XXXX医院——健康无价`黄河有情 XXXX五官科医院——爱人以德 卓尔不凡 XXXX医院——服务百姓建康
沟通，尊重，诚信 技高心慈，广施仁 百年常德一院，百姓健康家园
广济天下 德行百年XXXX成就你健康人生
承百年声望 送百姓健康XXXX医院
爱心服务 诚信百年
希望您忘记我，但我时刻关爱着您 XXXX医院为您的幸福护航
百年名院 万家福音
关爱百年 健康第一
沟通 尊重 诚信 卓越
技高心慈 广施仁德
百年XXXX 百姓健康家园
走进我院 还你健康
最经典实用的医疗广告语100条 1.健康的女人最幸福。2.权威机构，值得信赖！
3.一流的医疗设备、一流的服务、一流的疗效。4.贴近生活，离不开健康。（远离疾病，贴近生活）5.××××医院，为您托起明天的太阳！
6.幸福生活，健康相伴！是对每一位患者健康的保障。
7.选择专科医院，选择健康与保障。8.疗效来自权威/专业，康复不再遥远。9.有信心，才敢于承诺。人民医院为人民!10 ×××健康中心，全情为您奉献康复的希望。11.×××医院让你的生命春天永驻。12.治好乙肝，还您健康！13.治疗疑难疾病，请找。
14.××××痔瘘专科医院，解除您的烦恼，让您安坐无忧！
15.选择一次，健康/轻松一生！16.有效才是硬道理。
17.治病讲疗效，保密更重要！18.不手术、轻松排石不是梦。19.×××医院，让您堂堂正正做男人！20.选择正规医院，美丽更有保障。21.××× 医院，全情关爱你的生殖健康！22.有健康，自然就有快乐。23.×××医院，守护你的健康！24.专业医疗，呵护女性健康。25.您的健康，我的心愿！26.好广告不如好疗效 27.女人需要呵护和关爱
28.×××门诊部——使您轻轻松松，安坐无忧！29.上帝创造女人，我们塑造魅力！30.美容找专业，美丽不打折。31.女人因为健康才美丽
32.走进 ×××医院，请把健康带回家。33.健康从这里开始，疾病从这里消失。
34.×××医院以合理的收费，可kao的疗效，服务于广大患者。
35.看病找医院，治病看疗效，×××医院你选择了吗？
36.彻底治疗 杜绝复发
37.×××医院，还您一个漂亮的脸蛋。
38.国家单位，权威机构，专家品质，专业打造，值得信赖
39.音乐起：“让我枕着您的名字入梦……”音乐渐小，配音广告词： 医院让您安睡无忧！40.×××医院——圆您做父母的梦
41.×××医院——让患者明明白白寻医问药，清清楚楚花钱治病
42.×××医院，是您治疗 疾病及 疾病的首选医院。
43.×××治疗仪，让患者真正感受医学高科技和我们的生活同在！
44.×××医院，全情关爱女性健康。45.广告做得好，疗效来验证（盖章：疗效）46.走进 ×××，还您健康！
48.名医坐诊，权威诊断，先进设备，科学治疗！49.珍惜生命，关爱健康！宜昌长江医院，分分秒秒推动健康事业，时时刻刻问候您的安康！50.权威机构，值得信赖。
51.×××医疗整形美容中心还你完美人生！52.有效才是硬道理。
53.确立特色优势，专业捍卫健康—— 医院。54.关心你，体贴你，××× 门诊部
55.同样的胃肠专科，不一样的治疗效果。56.点滴关爱，汇流成河—— ×××医院，全情呵护您的健康。
57.治好乙肝，还您健康！
58.我以真诚服务患者，您以疗效检验广告 59.一美丽护士伸出双手，从手掌中弹出文字“选择一次，美丽一生”。
60.关心你，体贴你，×××门诊部
选择正规医院，健康更有保障。
身边的呵护，健康的保障！
绿色生命需要精心的呵护！遭受泌尿性疾病伤害的人们，都渴望走过这生命的严寒季节！
事业重要，家庭重要，健康的身体更重要！
治病找医院，疗效是关键！
权威医疗机构，疗效不打折扣！
健康人生从这里开始！
远离疾病困扰，拥有健康人生！
好男人，就应该抬起头来，勇敢面对！
爱心由我奉献，疗效请你验证！
破译生育基因密码，创造不孕不肓辉煌（奇迹）
婚后无子莫发愁，寻子得福水清沟
生殖功能自然疗法，孕育生命创造奇迹
圆您的梦，早生贵子
国际领先的全能孕育促成疗法，让每个家庭都完美幸福是我们的心愿
孩子是生命的延续，孩子是家庭的希望；
给你一个希望，圆您一个梦想。
片尾：黑屏，一声婴儿啼哭声打破宁静，接着一个男人兴奋的声音：生了，我老婆生啦！
生命的美丽需要关爱，专业的医士
专业的护理 尽在某某医院！
选择某某医院，健康重新拥有。
爱心仁术，来自仁爱。
事业为重，健康第一，某某医院，来自专业的护理。
生活与健康无界，关注生活，关爱健康——某某医院
某某第一人民医院，某某人民自己的医院
选择（拥有）某某，自然健康。
关爱健康，从自己做起，从现在做起——某某医院
童声合唱：如果感到幸福，你就拍拍手……
广告语：幸福来自健康，某某某某医院
专业品质，仁爱精神—— ××× 医院
呵护健康，仁爱为本—— ×××医院
仁爱为本，健康大众—— ×××医院
以仁为本，健康无限—— ×××医院
选择抚州仁爱，健康与您同在！
美丽人生，从某某开始（美容）
健康人生，从某某医院开始。医院常用广告语
1.健康的女人最幸福。2.权威机构，值得信赖！
3.一流的医疗设备、一流的服务、一流的疗效。4.贴近生活，离不开健康。（远离疾病，贴近生活）5.医院，为您托起明天的太阳！
6.幸福生活，健康相伴！是对每一位患者健康的保障。
7.选择专科医院，选择健康与保障。8.疗效来自权威/专业，康复不再遥远。9.有信心，才敢于承诺。人民医院为人民!10.健康中心，全情为您奉献康复的希望。11.医院让你的生命春天永驻。13.治疗疑难疾病，请找。
14.痔瘘专科医院，解除您的烦恼，让您安坐无忧！15.选择一次，健康/轻松一生！16.有效才是硬道理。
17.治病讲疗效，保密更重要！18.不手术、轻松排石不是梦。19.医院，让您堂堂正正做男人！20.选择正规医院，美丽更有保障。21.医院，全情关爱你的生殖健康！22.有健康，自然就有快乐。23.医院，守护你的健康！
24.专业医疗，呵护女性健康。25.您的健康，我的心愿！26.好广告不如好疗效 27.女人需要呵护和关爱
28.门诊部——使您轻轻松松，安坐无忧！29.上帝创造女人，我们塑造魅力！30.美容找专业，美丽不打折。31.女人因为健康才美丽
32.走进 医院，请把健康带回家。33.健康从这里开始，疾病从这里消失。
34.医院以合理的收费，可kao的疗效，服务于广大患者。
35.看病找医院，治病看疗效，医院你选择了吗？
36.彻底治疗 杜绝复发
37.医院，还您一个漂亮的脸蛋。
38.国家单位，权威机构，专家品质，专业打造，值得信赖
40.医院——圆您做父母的梦
41.医院——让患者明明白白寻医问药，清清楚楚花钱治病 42.医院，是您治疗 疾病及 疾病的首选医院。
43.治疗仪，让患者真正感受医学高科技和我们的生活同在！
44.医院，全情关爱女性健康。46.走进，还您健康！
47.大海中汇聚成门诊标志，（电脑三维造型）蓝色背景，自右而左，字幕：身边的呵护，健康的保障。一条曲线闪光自右而左划过，出现三维制作的字幕： 门诊部。
画外音：身边的呵护，（随字幕一起）健康的保障，（做停顿）门诊部。
48.名医坐诊，权威诊断，先进设备，科学治疗！49.珍惜生命，关爱健康！宜昌长江医院，分分秒秒推动健康事业，时时刻刻问候您的安康！50.权威机构，值得信赖。
51.医疗整形美容中心还你完美人生！52.有效才是硬道理。
53.确立特色优势，专业捍卫健康—— 医院。54.关心你，体贴你，门诊部
55.同样的胃肠专科，不一样的治疗效果。56.点滴关爱，汇流成河—— 医院，全情呵护您的健康。
58.我以真诚服务患者，您以疗效检验广告 59.一美丽护士伸出双手，从手掌中弹出文字“选择一次，美丽一生”。60.关心你，体贴你，
第四篇：广告语
1.2.3.4.5.6.喜欢你，甜蜜的感觉，让我时刻滋润美丽！潘高寿蜜炼川贝枇杷膏！清热止咳，化痰润肺。让我时刻滋润美丽！治咳润肺，潘高寿！ke~ke 克咳牌小儿止咳糖浆 ke~ke 九九九牌小儿止咳糖浆,愿天下无咳!某某止咳糖浆,迅速止咳,给您健康。“咳”不容缓(某止咳糖浆广告语)
1979 7.西铁城领导钟表新潮流,石英技术誉满全球。(西铁城)8.可口可乐添欢笑(可口可乐)9.将以卓越的电子技术,对中日友好做出贡献。(SONY)10.为社会各领域,提供准确计时。(精工表)11.让我们来充分掌握能多快好省的运输货物的拖车头吧(五十铃汽车)
1980 12.味道好极了(雀巢咖啡)13.滴滴香浓,意犹未尽。(麦氏咖啡)14.先进石英科技,准确分秒不差。(梅花表)15.国内首创,驰名中外。(珍珠霜)16.为人民服务,为大众计时。(铁达时表)
1981 17.“飞跃”目标——世界先进水平(飞跃电视)18.“飞跃”精神——一切为用户着想(飞跃电视)19.戴雷达,闯天下。(雷达表)
1982 20.1982 就是可口可乐(可口可乐)21.车到山前必有路,有路必有丰田车。(丰田汽车)22.质量第一,用户第一。(金星电视)23.独特设计,最新产品,女装自动表。(东方表)
1983 24.燕舞,燕舞,一片歌来一片情。(燕舞收录机)25.“凯歌”传佳音,更上一层楼。(凯歌电视)26.一切为用户着想,一切为用户负责。(海信电视)
1984 27.百事,新一代的选择。(百事可乐)28.质量至上有夏普(夏普)29.力波啤酒,的确与众不同。(力波啤酒)30.上海大众永远和您在一起(大众汽车)31.威力洗衣机,献给母亲的爱。(威力洗衣机)
1885 32.大宝,天天见(大宝)33.优质的联想——夏普(夏普电器)34.SONY这是你第一次见到的名字吗(SONY)
1986
35.万家乐,乐万家(万家乐电器)36.飞利浦——尖端科技的标志(飞利浦)37.精美耐用,全球推崇(西铁城表)38.上海桑塔纳,汽车新潮流(桑塔纳)
1987 当太阳升起的时候,我们的爱天长地久(太阳神)39.两片,史克肠虫清(中美史克)40.最适合中国民航客运的机种——波音757客机(美国波音)41.第一流产品,为足下争光(上海鞋油)42.质高款新寰宇颂,国际名表西铁城(西铁城)
1988
43.精心创造,精心服务(金星电视)44.汽车工业新一代标志(广州标致)45.聚科技群星,创电子先河(星河音响)
1989 46.挡不住的感觉(可口可乐)47.中原之行哪里去?郑州亚细亚(亚细亚商场)48.今年二十,明年十八(白丽美容香皂)49.东方航空,飞向世界(东方航空)50.容声,容声,质量的保证(容声冰箱)
1990 51.嘉士伯,可能是世界上最好的啤酒(嘉士伯啤酒)52.只溶在口,不溶在手(M&M巧克力)53.城乡路万千,路路有航天(航天汽车)54.高高兴兴上班去,平平安安回家来(公益广告)55.她工作,您休息(凯歌全自动洗衣机)56.妥贴保护,伸缩自如(邦迪创可贴)57.用了都说好(达克宁霜)58.领先一步,申花电器(申花电器)59.要开一流车,江西五十铃(江西五十铃)60.雪中之豹,雪中之宝,雪中送宝(雪豹皮革行)
1991 61.喝了娃哈哈,吃饭就是香(娃哈哈)62.一股浓香,一缕温暖(南方黑芝麻糊)63.喝贝克,听自己的(贝克啤酒)64.人人求健康,长寿505(505神功元气袋)65.天磁杯,天磁杯,你一杯,我一杯,一杯一杯又一杯(天磁杯)66.人头马一开,好事自然来(人头马酒)67.亚细亚,太阳升起的地方(亚细亚商场)
1992 68.新飞广告做得好,不如新飞冰箱好(新飞电冰箱)69.康师傅方便面,好吃看得见(康师傅)70.岁岁平安,三九胃泰的承诺(三九胃泰)71.何以解忧,唯有杜康(杜康酒)72.太空时代的饮品(果珍)73.拥有健康,当然亮泽(潘婷洗发水)74.让生命尽显健康本色(太阳神口服液)75.专业保健,至精至诚(太阳神口服液)76.叩开名流之门,共度锦绣人生(上海精品商厦)77.美在妇女(上海妇女用品商店)78.有多少南方摩托车,就有多少动人的故事(南方摩托)
1993 79.明天将发生什么(联想集团)80.今年夏天最冷的热门新闻(西泠冰箱)81.一呼天下应(润讯通讯)82.中意冰箱,人人中意(中意电器)83.青春宝,使你永葆青春(青春宝)84.燕京啤酒,清爽怡人(燕京啤酒)85.不要太潇洒(杉杉西服)86.走富康路,坐富康车(富康车)87.好马配好鞍,好车配风帆(汽车蓄电池)88.中国名车,嘉陵摩托(嘉陵摩托)89.赢家的风采(切诺基轿车)90.每天送你一位新“太太”(太太口服液)91.明星风采,纯纯关怀(美加净)92.伊思丽使我更美丽(伊思丽)1994 93.羊羊羊,发羊财(恒源祥)94.喝孔府宴酒，做天下文章(孔府宴酒)95.今天你喝了没有?(乐百氏)96.海尔,真诚到永远(海尔电器)97.牡丹虽好,还要爱人喜欢(牡丹电视机)98.望子成龙,小霸王学习机(小霸王电脑学习机)99.柔美皮肤,从旁氏开始(旁氏护肤品)100.省优,部优,葛优?(双汇火腿肠)101.汽车要加油,我要喝红牛(红牛饮料)102.走中国道路,乘一汽奥迪(一汽)103.踏上轻骑,马到成功(轻骑摩托)104.共创美的前程,共度美的人生(美的电器)105.金矢所至,施尔健康(金施尔康含片)106.让一亿人先聪明起来(巨人脑黄金)1995 107.108.109.110.111.112.113.114.115.116.117.118.119.120.领先一步,申花电器(申花洗衣机)容事达,时代潮(容事达洗衣机)让我们做得更好(飞利浦)孔府家酒,叫人想家(孔府家酒)生活中离不开这口子(口子酒)款款“神州”,万家追求(神州热水器)要想皮肤好,早晚用大宝(大宝)鄂尔多斯羊绒衫,温暖全世界(鄂尔多斯羊绒衫)正宗椰树牌椰汁,白白嫩嫩(椰树牌椰汁)今年夏天喝什么?828蔬菜汁(828蔬菜汁)东奔好走,要喝宋河好酒(宋河)拥有桑塔纳,走遍天下都不怕(桑塔纳轿车)我们为你想的更多(格力空调)做女人真好(太太口服液)1996 121.122.123.124.125.126.127.128.129.130.131.132.133.134.135.136.137.维维豆奶,欢乐开怀(维维豆奶)太阳更红,长虹更新(长虹电视)长城永不倒,国货当自强(奥妮皂角洗发浸膏)其实,男人更需要关怀(丽珠得乐)开开衬衫,领袖风采(开开衬衫)一切尽在掌握(爱立信)科技以人为本(诺基亚)飞跃无限(摩托罗拉)让我们做得更好(飞利浦)长城烽火,传信万里(西门子)每一年,每一天,我们都在进步(联想电脑)容事达,时代潮(容事达电器)穿金猴皮鞋,走金光大道(金猴皮鞋)东西南北中,好酒在张弓(张弓酒)永远的绿色,永远的秦池(秦池酒)红星御酒,融进你我真情(红星御酒)坐红旗车,走中国路(红旗轿车)
1997 138.139.140.141.142.143.144.145.146.147.148.149.150.151.152.153.154.155.我们一直在努力(爱多电器)中国人的生活,中国人的美菱(美菱冰箱)没有最好,只有更好(澳柯玛冰柜)好空调,格力造(格力空调)牙好,胃口就好,身体倍儿棒,吃嘛嘛香(蓝天六必治)轻松爽洁,不紧绷(碧柔洗面奶)中华永在我心中(中华牙膏)保护嗓子,请用金嗓子喉宝(金嗓子喉宝)补钙新观念,吸收是关键(龙牡壮骨冲剂)播下幸福的种子,托起明天的太阳(种子酒)喝汇源果汁,走健康之路(汇源果汁)苦苦的追求,甜甜的享受(伊利雪糕)华龙面,天天见(华龙方便面)食华丰,路路通(华丰方便面)集美沙发,牛!(集美沙发)我的眼里只有你(娃哈哈纯净水)远大,开创中央空调新纪元(远大空调)当别人仍然以“大”事为重,NEC却专注于“小”事(NEC传呼)
156.157.158.159.160.161.162.163.164.165.166.167.1998
新春新意新鲜新趣,可喜可贺可口可乐(可口可乐)真金不怕火炼(金正VCD)福气多多,满意多多(福满多方便面)非常可乐,非常选择(非常可乐)农夫山泉有点甜(农夫山泉)清清爽爽每一天(娇爽卫生护垫)海尔,中国造(海尔)男人应有自己的声音(阿尔卡特手机)从更大到更好(长虹电器)清凉舒爽,全家共享(六神沐浴露)家有三洋,冬暖夏凉(三洋空调)27层净化(乐百氏纯净水)
1999 168.169.170.171.172.173.174.飘柔,就是这么自信(飘柔)足及生活每一天(搜狐)知识改变命运(公益广告)科技让你更轻松(商务通)没什么大不了的(丰韵丹)晶晶亮,透心凉(雪碧)治肾虚,请用汇仁肾宝(汇仁肾宝)
2000 呼机,手机,商务通,一个都不能少(商务通)
第五篇：广告语
一生追随，无怨无悔。（企业广告词）
自始至衷，有你感动。（“情感”节目广告词）
美好滋味，自己体会。（“快餐店”广告词）
壮志在心头，好运伴我走。（“鞋业公司”广告词）
自我自主，任你摆步。（“运动鞋”产品广告词）
朋友一齐干杯，知己为我而醉。（酒企业广告词）
做广告录音还是魅力造音。（魅力造音网广告词）
让快乐张开翅膀，看梦想瞬间绽放。（“梦想中国”节目广告词）
品味迎客松，独领中国风。（“迎客松”香烟广告词）
我动故我在。（“运动系列产品”广告词）
岁月情，随“乐”心。（音乐节目广告词）
让快乐张开翅膀，看梦想瞬间绽放。（“梦想中国”节目广告词）
品味迎客松，独领中国风。（“迎客松”香烟广告词）
“钻”心“石”智（钻石广告词）
你的希望，我的可能。（企业广告词）
感受阳光，给予希望。（“希望工程”宣传语）
有酸有甜，有“自”有味。（优酸乳广告词）
幸福女人，钻石人生。（“钻石”广告词）
畅饮杯中往事。（“酒企业”广告词）
相同的选择，不同的期待。（超市，商场广告词）
营养作主，我行我素。（“绿色蔬菜”广告词）
咀嚼老歌，回味经典。（音乐广播广告词）
把握人生，沟通世界。（手机广告词）新歌速递，快乐知己。（音乐广播广告词）
感受阳光，给予希望。（“希望工程”宣传语）
有酸有甜，有“自”有味。（优酸乳广告词）
幸福女人，钻石人生。（“钻石”广告词）
畅饮杯中往事。（“酒企业”广告词）
相同的选择，不同的期待。（超市，商场广告词）
营养作主，我行我素。（“绿色蔬菜”广告词）
咀嚼老歌，回味经典。（音乐广播广告词）
把握人生，沟通世界。（手机广告词）新歌速递，快乐知己。（音乐广播广告词）
时刻准备着，美丽不打折。（女人用品专卖店广告词）
自始至衷，有你感动。（“情感”节目广告词）
美好滋，自己体会。（“快餐店”广告词）
壮志在心头，好运伴我走。（“鞋业公司”广告词）
自我自主，任你摆步。（“运动鞋”产品广告词）
千里始于足，从“心”开始。（鞋业公司广告词）
我动故我在。（“运动系列产品”广告词）
开启欢乐时刻，收获美好时光。（“美好时光食品”广告词）
新生活，心滋味。（“房地产公司”广告词）
让你心跳，不如尖叫。（“尖叫”饮料广告词）
杯中水，人之味。（矿泉水广告词）
关注，关心，关爱。（“希望工程”宣传语）
因为梦想，所以北京。（“北京2008奥运会”广告词）
一声朋友，天“尝”地“酒”。（“酒”广告词）
等待时光穿梭，共享美好时刻。（“美好时光”食品广告词）
最动女人情，最懂女人心。（“女人用品专卖店”广告词）
心的渴望，梦的起点。（“职业技术院校”宣传语）
亲近“阳光”，新鲜自然。（“阳光牧场”乳品广告词）
色彩女人，缤纷世界。（女性化妆品公司广告词）
爱对嘴，要对味。（优酸乳广告词）
有梦相随，永不言退。（企业、公司广告词）
五味生活，七彩生命。（照相机胶卷广告词）
飘逸留香，丝丝动人。（洗发水广告词）
香浓情怀，滴滴忘我。（速溶咖啡饮品广告词）
清雅轻便，倾“诚”倾国。（轿车品牌广告词）
精彩瞬间，永恒画面。（照相机广告词）
比世界更浪漫，比夸张更时尚。（时尚服装品牌广告词）
世界看中国，中国有芜湖。（安徽芜湖城市宣传语）
迎客途中，“松”温旧梦。（“迎客松”香烟广告词）
有主张，不夸张。（“服饰”公司广告词）
品味牛奶心，感悟草原情。（“牛奶”企业广告词）
岁月情，随“乐”心。（音乐节目广告词）
千里始于足，从“心”开始。（鞋业公司广告词）
让快乐张开翅膀，看梦想瞬间绽放。（“梦想中国”节目广告词）
有主张，不夸张。（“服饰”公司广告词）
品味牛奶心，感悟草原情。（“牛奶”企业广告词）
2008最新经典广告词国际英语,欢乐无比！
impossibleisnothing(adidas)
没有不可能！（运动鞋）
NothingcancomeofNothing．
物有其本，事有其源。(莎士比亚)
BuyAustralian,Buyyouajob.买澳洲货，给你买份工作．(澳大利亚)
Oneworld,Onedream.(北京奥运会)
1%inspirationisbiggerthan99%perspiration.(Genius)
灵感一闪，胜于劳碌一生。（天才）
Tomorrowisalwaysthebusiestday!
明日复明日，明日何其多，（明天）
Wherethereismarriagewithoutlove,thereislovewithoutmarriage.（Lover）
有姻无爱，就会有爱无姻（情人）
OpinioncoversoverFacts.(Lawyer)
雄辩胜于事实。(律师)
Anythingispossible.一切皆有可能。------李宁
FatherAndMother,ILoveYou!(family)
爸爸妈妈，我爱你!(家庭)
最新经典广告词著名世界的广告语
Goodtothelastdrop．
滴滴香浓，意犹未尽。（麦斯威尔咖啡）
Obeyyourthirst．
服从你的渴望。（雪碧）
Poetryinmotion，dancingclosetome．
动态的诗，向我舞近。（丰田汽车）
Justdoit.只管去做。（耐克运动鞋）
Feelthenewspace.感受新境界。（三星电子）
Intelligenceeverywhere.智慧演绎，无处不在。（摩托罗拉手机）
Thechoiceofanewgeneration.新一代的选择。（百事可乐）
Weintegrate,youcommunicate.我们集大成，您联络世界。（三菱电工）
TakeTOSHIBA,taketheworld.拥有东芝，拥有世界。（东芝电子）
Nobusinesstoosmall,noproblemtoobig.没有不做的小生意，没有解决不了的大问题。（IBM公司）
JoinWorldenglish，EnjoyEnglishworld.(新世界国际英语)
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