【美联英语】GRE作文提纲8

第一篇：【美联英语】GRE作文提纲8

两分钟做个小测试，看看你的英语水平http://m.meten.com/test/waijiao.aspx?tid=16-73675-0

美联英语提供：GRE作文提纲 1.One reason why educators should emphasize personal enrichment over job preparation is that rote technical knowledge and skill do not help a student determine which goals in life are worthwhile and whether the means of attaining those goals are ethically or morally acceptable.2.Another reason why educators should emphasize personal enrichment over job preparation is that specific knowledge and skills needed for jobs are changing more and more quickly.3.A third reason why educators should emphasized personally enriching course work—particularly anthropology, sociology, history, and political philosophy—is that these courses help students understand, appreciate and respect other people and their viewpoints.现实和理想

-----------------------------

201.“The purpose of education should be to provide students with a value system, a standard, a set of ideas--not to prepare them for a specific job.”

教育的目的应该是给予学生一个价值体系，一个标准，一整套想法----而不是为一个具体工作培养他们。

1.By

helping students develop a thoughtful, principled value system educators actually help prepare students for jobs.2.Another reason for my viewpoint lies in the fact that technology-driven industries account for an ever-increasing portion of our jobs.3.Besides helping students develop their own thoughtful value systems, educators should instill in students certain basic values upon which any democratic society depends;otherwise, our freedom to choose our own jobs and careers might not survive in the long term.4.Admittedly, values and behavioral standards specific to

certain religions are best left to parents and churches.213.“Too much emphasis has been placed on the need for students to challenge the assertions of others.In fact, the ability to compromise and work with others--that is, the ability to achieve social harmony--should be a major goal in every school.”

人们过于重视了学生们挑战他人主张的要求。实际上，达成社会和谐的能力，比如容让和协作能力，应该成为每一所学校的主要目标。

Encouraging students to think critically does not necessarily conflict with our pursuit of social harmony.1.Critical thinking is key to students both academically and politically.2.It is necessary for students to criticize the views of each other in their studies, which does not necessarily lead to conflicts

among them.3.Compromising is harmful in academic pursuits.---------------------------

214.“Society should identify those children who have special talents and abilities and begin training them at an early age so that they can eventually excel in their areas of ability.Otherwise, these talents are likely to remain undeveloped.”

社会应该发现那些具有特殊天赋和能力的孩子，并且在年幼的时候就开始训练他们以便于这些孩子最终可以在他们擅长的领域中出类拔萃。否则这些天才就可能会止步不前。

1.At first blush the statement appears compelling.I agree with the statement insofar as any society that values its own future well-being must be attentive to its children’s talents.2.Beyond this concession, however, I disagree with the statement because it seems to recommend that certain children receive special attention at the expense of other children—a recommendation that I find troubling.---------------------------222.“Learning for learning's sake is an outdated concept.Today, education must serve an ulterior purpose and be directed toward clear goals.”

孤立的教育已经是过时的想法了。现在的教育应该作用于更高的目的并且由清晰的目标来指引。

While education must serve clear purpose, “learning for learning’s sake” is not necessarily out-dated.1.The primary purpose of education is to cultivate qualified citizens and builders of a democratic

society.2.Another purpose of education is to train creative workers who can fill in all the occupations of society.3.The idea of “learning for learning’s sake” does not necessarily conflict with education’s pursuit of the above purposes.反理想与现实之教育

-------------------------223.“Education is primarily a personal matter;it has little to do with school or college.”

教育主要是个人的私事，和中小学或者大学基本上没什么关系。

Education is not a personal matter in a large sense, and it certainly has a lot to do with school or college.1.It is not difficult to understand that education directly benefits the individual receiver of education.2.Furthermore, the education of an individual concerns the interests of the whole society.3.With the dramatic increase in knowledge today, it is impossible to educate oneself without the involvement of school or college.少数和多数

-------------------------228.“The best way to teach--whether as an educator, employer, or parent--is to praise positive actions and ignore negative ones.”

无论是作为教育者、雇主或者是父母，教育最好的方法就是赞扬积极的行为而无视消极的行为。

The statement overlooks circumstances under which praise might be inappropriate, as well as ignoring the beneficial value of constructive criticism, and sometimes even punishment.1.The recommendation that parents, teachers and

employers praise positive actions is generally good advice.2.While recommending praise for positive actions is fundamentally sound advice, this advice should carry with it certain caveats.3.As for ignoring negative actions, I agree that minor peccadilloes can, and in many cases should, be overlooked.4.At the same time, some measure of constructive criticism and critique, and sometimes even punishment, is appropriate.赞扬和批评

------------------------230.“College students--and people in general--prefer to follow directions rather than make their own decisions.Therefore, colleges should eliminate as many choices as possible in order to offer students clear direction.”

大学学生和普通大众宁愿听从指示而不愿意自己做决定。因此，大学应该尽可能为学生减少选择以便于为学生们提供一个明确的方向。

1.As for the speaker’s threshold claim, I concede that under certain circumstances people prefer to take direction from others.2.When it comes to particular tasks in which college professors are more experienced and knowledgeable, following their directions is to be preferred, for failing to do so can result in costly mistakes.3.However, when it comes to decisions about major and

minor fields of study, curriculum choices, and other broad decisions, for the most part students themselves—and not college administrators—should be the final decision-makers.精英和大众之选择权---------------------------232.“The purpose of education should be to create an academic environment that is separate from the outside world.This kind of environment is ideal because it allows students to focus on important ideas without being held back by practical concerns.” 教育的目的应该是要创造出一个隔离于外界的学术环境。这样的环境最理想因为这样可以使学生们不受功利的干扰而专注于重要的理念。

It is near-sighted to isolate students from the outside world.1.A common misconception about education is that the so-called “important ideas” students learn at schools have nothing to do with the practical world.2.Actually, students’ knowledge of the outside world contributions to their academic studies.3.Furthermore, the ultimate purpose of education is to train workers and citizens who can adapt themselves to and make contributions to the society outside the campus.理想和现实

第四类 科技

7.“The video camera provides such an accurate and convincing record of contemporary life that it has become a more important form of documentation than written records.”

摄像机可以通过如此精确而有力的记录手段来再现当代生活，因此它已经代替书面记录成为了一种更重要的记录手段。

Although I agree that a video provides a more objective and accurate record of an event’s spatial aspects, there is far more to document in life than what we see and hear.Thus the speaker overstates the comparative significance of video as a documentary tool.1.For the purpose of documenting temporal, spatial events and experiences, I agree that a video record is usually more accurate and more convincing than a written record.2.Nonetheless, for certain other purposes written records are more advantageous and more appropriate than video records.3.Finally, a video record is of not use in documenting statistical or quantitative information.记录手段：现代摄像机和印刷术

------------------------------30.“The primary goal of technological advancement should be to increase people's efficiency so that everyone has more leisure time.”

技术进步的首要目标应该是提高人们的效率以便于每个人都享有更多的闲暇时光。

Disagree: 1.The chief reason for my disagreement lies in the empirical proof: with technological advancement comes diminished leisure time.2.Meanwhile, the suggestion that technology’s chief goal should be to facilitate leisure is simply wrongheaded.There are far more vital concerns that technology can and should address.技术进步之空闲时刻

------------------------------66.“As people rely more and more on technology to solve problems, the ability of humans to think for themselves will surely deteriorate.”

当人们变得越来越依赖技术解决问题的时候，人类独立思考的能力将肯定会有所衰退。

Technology is a double-edged sword that may either serve or harm human interests.1.On the one hand, it is possible that people may become the slaves of technology.2.On the other hand, technology may save people’s time and energy so that they could devote themselves to more creative and meaningful work.3.Moreover, technology provides people with effective instruments for intellectual work.技术进步之人和技术

------------------------------69.“Government should place few, if any, restrictions on scientific research and development”

政府应该少限制科学研究和发展。

Disagree 1.Without government funding, scientists would find it difficult to carry out large-scale projects.2.Government can also organize scientists to solve the most urgent problems that concern society.3.However, government should refrain from interfering with the freedom of scientific enquiry.技术之政府限制

------------------------------88.“Technologies not only influence but actually determine social customs and ethics.”

技术不仅仅影响而且实际上是决定了社会

传统和道德规范。

1.Technologies have radically changed the way we spend holidays.2.The new ways of communication brought about by electronic technology have transformed the way we associate with each other in our daily lives.3.However, we should not let technologies determine our ethics.技术进步之社会影响

------------------------------107.“Instant communication systems encourage people to form hasty opinions and give quick replies rather than take the time to develop thoughtful, well-reasoned points of view.”

即时通讯系统促使人们匆忙的做出判断并很快的给出回答，而不是花时间去形成深思熟虑和理由充分的观点。

Instant communication systems tend to discourage thoughtful and well-reasoned points of view.1.Instant communication systems usually require quick replies.2.The pressure of time and space—a key feature of instant communication—forces people to form hasty opinions rather than thoughtful and well-reasoned points of view.3.On the contrary, traditional ways of communication such as hand-written letters or face-to-face discussion are more likely to induce in-depth thinking.技术进步之即时判断

第二篇：GRE作文提纲

GRE作文提纲和模板--给大家的礼物

这是竹子准备考试过程中自认为的精华部分，(自己整理总结的东西)献给PAISLEY和寄托天下的gters，希望能对大家有用。

Argument提纲

一.开头部分In this argument, the arguer concludes that…To substantiate the conclusion, the arguer points out that…In addition, the arguer assumes that / reasons that / cites the example of / cites the result of a recent study that…A careful examination of this argument would reveal how groundless it is.二.论证驳斥部分First of all, the argument is based on a false analogy./ The arguer simply assumes that…but he does not provide any evidence that…are indeed comparable./ As we

know,…differ conspicuously./ It is true that both…but even here exist fundamental differences:…/ Therefore, even though…proved effective in doing…there is no guarantee that it will work just as well for…// As a result, A and B do not establish a warranted analogy.So we cannot safely assume that(两者无法比)** The author unfairly assumes that A bears some relation to B./ However, the author provides no evidence to support that this is the case, nor does the author establish a causal relationship between A and B./ It is highly possible that other factors might contribute to the B/change/progress./ For example,…It is also likely B just resulted from…/ Lacking evidence that links A to B, it is

presumptuous to suggest that A was responsible for B.(无法建立必然的因果关系)** The evidence the author provides is insufficient to support the conclusion drawn from it./ One example is rarely sufficient to establish a general conclusion./ Based on a specific example of…, it is logically unsounded to make suggestion for all…/ In fact, in face of such limited evidence, it is fallacious to draw any conclusion at all./ Unless it can be shown that…is representative of all…, the conclusion that…is completely unwarranted.(单个事例不能说明整体问题)** By concluding that sb must do A or must do B, the author commits a fallacy of“false dilemma”./ The author assumes that A and B are the only available solutions to the problem./ However, it is possible that other factors might also contribute to the problem.For example,…/ If so, just doing A and B would not solve the problem.(还有其他原因)

In addition, the arguer commits a fallacy of hasty generalization./ Even if…, which is, of course, an unwarranted assumption, it does not follow that…/ It is highly possible that other factors may have contributed to B…/ For instance,…/ Besides, the arguer does not provide any solid information

concerning…/ Unless…, which is unknown from this argument, there is no guarantee that…// Without ruling out these and other possible factors that give rise to B, the author cannot confidently conclude that…(结论得出过早，考虑不周到)

** The arguer assumes that just because one event follows another, the second event has been caused by the first./ However, no evidence is provided to support that this is the case./ The mere fact that A occurs before B does not necessarily establish a causal relationship between A and B./ It is highly possible that other factors might also bring about these same results./ For instance,…In addition,…/ Without ruling out these and other possible factors that give rise to B, the author cannot confidently conclude that…

** The recommendation depends on the assumption that no alternative means of doing sth are available./ However, the arguer fails to offer any evidence to substantiate this crucial

assumption.It is highly possible that means other than this would better solve the problem./

Without considering and ruling out these and other alternative means of doing sth, the author cannot confidently conclude that…

** The arguer assumes the characteristics of asgroupsapply to every member of that

group./ The conclusion that…is based on the assumption that…/ However, there is no

guarantee that this is the case, nor does the author provide any evidence to substantiate this

assumption.It is very likely that…/ Lacking such evidence the author cannot draw any firm

conclusion.(整体规律不一定适用于个人)

** It is assumed without justification that background conditions have remained the

same at different times / conditions./ The arguer unfairly infer from…in the past that…/

However, he/she fails to offer any evidence to substantiate this inference.It is very likely

that…, or that…/ Any of these scenarios, if true, would serve to undermine the claim

that…(从过去不能推知现在和将来)

Finally, the arguer provides no assurances that the survey on which the argument

depends is statistically reliable./ Lacking information about the number of…surveyed and the number of respondents, it is impossible to assess the validity of the results./For example, if…were surveyed but only…responded, the conclusion that…would be highly suspected./ Another problem is the representativeness of the respondents.Were they representative of all the…? Were…chosen for the survey chosen randomly or did they volunteer for the

survey?…/ Lacking such evidence the author cannot draw any firm conclusion based on the study.三.结尾部分In summary, this argument is not persuasive as it stands.To make it more convincing, the arguer would have to provide more evidence concerning…/ provide evidence to rule out other possible causes of…To better evaluate the argument, we would need more information regarding…

Issue模版

第一段Determining whether something should or should not be done could be weighed in many aspects.Different people have different answers due to their respective point of view.On balance, my view is that the final judgment should depend on a case-by-case analysis of the two situations./ In my point of view, I agree with the speaker on the grounds that…/ At the first glance, this opinion seems to be somewhat appealing, but further reflection tells me that I cannot agree with it for the following reasons.第二段**同意The first and foremost reason why I support / agree with above statement is that…There is also a further ? more subtle ? point to consider.**反对Although at first glance these arguments sound reasonable and appealing, they are not borne out by a careful consideration.The undeniable deficiency in above arguments is that they are negligent of the bare fact that...第三段In conclusion, it must be explained that these three reasons sometimes intertwine to form an organic whole, thus becoming more persuasive than anyone of them.So, any thinking person must believe that…

第三篇：美联英语：周年纪念日相关英语对话

美联英语提供：美联英语：周年纪念日相关英语对话

小编给你一个美联英语官方试听课申请链接：http://www.xiexiebang.com/?tid=16-73374-0

Dario: Don't open that umbrella inside, Brian!

Brian: Why not? It's wet and needs to dry out.Dario: You will have seven years' bad luck if you open an umbrella inside.Brian: No wayit has nothing to do with the umbrella.Dario: I am just very superstitious, that's all.Brian: You are a modern guy, not some old fashioned fossil!

Dario: I just don't want any more bad luck in my life.Brian: OK, I won't open the umbrella if you promise to stop believing in all this superstition stuff.Dario: I will when my luck changes and I win the lottery!

Brian: I wouldn't hold my breath if I were you.戴瑞奥：别在屋里打开伞布莱恩!

布莱恩：为什么不行?伞是湿的，需要晾干。

戴瑞奥：在屋里打伞会给你带来七年的背运。

布莱恩：不可能，打破镜子才会带来七年背运。

戴瑞奥：相信我，朋友。我在屋里打开过一次伞，从那以后一直打光棍儿。

布莱恩：那是因为你对你的女朋友不好，跟伞一点儿关系都没有。

戴瑞奥：我就是很迷信。

布莱恩：你生活在现代，不是一个守旧的老古板。

戴瑞奥：我只是不想再碰上坏运气了。

布莱恩：好吧，如果你不再相信这些迷信的玩意儿我就不打开伞。

戴瑞奥：除非我的运气转变，中上彩票。

布莱恩：如果我是你，就不白费工夫。

1)Wild: fun and exciting

有趣而刺激

The rides at the amusement park are always wild and make my stomach flip.在游乐园里坐车永远是那么刺激，我的胃都要翻倒了。

2)Action packed: very busy, lots of things to do

很忙，有很多是要做

I love visiting big cities because they are always action packed!

我喜欢到大城市观光因为总是有很多事要做。

3)Dullsville: very boring, nothing to do

无聊、无事可做

I grew up in a small town with no cinema and no bowlingthat the singer just wants to make money.Jessie: I agree with that.Music has lost its honesty.Tina: Let's see if we can remember a wild 1970s song about feeling the wind in your hair?

Jessie: Oh, I know a great song just like that by Steppenwolf.Tina: Sing it out loud!

杰西：音乐永远在变，你不这样认为吗?

蒂娜：没错。九十年代的音乐和八十年代的音乐相比有很大的不同。

杰西：我真的很喜欢一些七十年代的音乐。那时的音乐很刺激。

蒂娜：有些人说现在的音乐太商业化了，歌手们只想赚钱。

杰西：我同意。音乐已经失去了它的风格。

蒂娜：看看我们能不能想起来一首七十年代的劲歌。

杰西：噢，我知道史蒂夫沃尔夫有一首很棒的歌。

蒂娜：那么大声唱出来吧!

New Words

1)Flat-out: very busy

很忙

I prefer to be flat-out at work because I get bored when it's quiet.我喜欢工作时忙一点儿，因为太安静了我会觉得很无聊。

2)Mall: large building with many small shops

购物中心，有许多小商店的大型建筑物

Whenever I go to the mall, I always spend too much money.我每次去购物中心都会花很多钱。

3)Second home: a place that you spend a lot of time

花很多时间光顾的地方

The coffee shop close to my house is my second home!

我经常光顾家附近的咖啡店。

4)Gift: present

礼物

Gifts are a nice way of showing how much you like or appreciate someone.送礼物是向别人表示好感和感谢的好方式。

5)Jive: empty talk

空话

Brian is some full of jive talk, but he never takes any action.布莱恩是个光说不做的人。

Lesson:课文

Anniversaries are the celebration of an important event, such as your first date, first kiss or wedding.If you were married on June 1, every year after that, your wedding anniversary is June 1.周年纪念是指庆祝某个重要事件，比如你的第一次约会，初吻或婚礼。如果你的结婚日期是六月一日，以后每年你的结婚周年纪念就是六月一日。

Birthdays are the anniversary of your birth, but most people just call them birthdays instead of anniversaries.生日是你出生日的周年纪念，可大多数人都称它为生日而不是周年纪念。

When you are married, it is very important to remember the important anniversaries.If you forget your wedding anniversary, your husband or wife could get very upset and not talk to you for weeks!

结婚后记住周年纪念日是很重要的。如果你忘了结婚纪念日，你的丈夫或妻子可能会很不开心，几个星期都不跟你说话。

Anniversaries are usually celebrated with a romantic dinner and gifts such as flowers, chocolates and jewellery.Some people think that the more expensive the gift, the more you love the person while others say that it is the thought that counts.周年纪念的时候通常都以浪漫晚餐的形式来庆祝，并送一些诸如鲜花、巧克力和珠宝之类的礼物。有人说礼物越贵就表示你爱对方越深，但有的人认为心意最重要。

There are some many types of anniversaries including personal and national.Get a diary and out all of the important anniversaries in it so that you will never

forget!

包括个人和国家在内有很多种不同的周年纪念日。找一个日记本把所有重要的纪念日记在上面你就不会忘了!

Past Tense Dialogue：过去时对话

Jeff: Did your husband like the tie that you gave him for your wedding anniversary?

Joan: He loved the tie but we are not married yet.Jeff: So what was the anniversary for?

Joan: It was the anniversary of our first ever date.Jeff: You must be a very romantic person to remember your first date.Joan: I think that my boyfriend would be upset if I forgot.Jeff: I can never remember the important anniversaries-I even forgot my girlfriend's birthday!

Joan: Was she upset or angry?

Jeff: Both!She made me buy her gifts and flowers for two weeks after I forgot.Joan: It's easier to remember in the first place Jeff.Jeff: I'll be sure never to forget again.杰夫：你丈夫喜欢你结婚纪念日送他的领带吗?

琼：他很喜欢这条领带，可我们还没结婚。

杰夫：那这是什么纪念日呀?

琼：是我们初次约会的纪念。

杰夫：你一定很浪漫，连初次约会的日子都记着。

琼：我想如果我忘了我的男朋友会不高兴的。

杰夫：我永远记不住这些重要的纪念日，我甚至连我女朋友的生日都忘了。

琼：她伤心吗?还是生气了?

杰夫：又伤心又生气。我忘了她的生日以后整两个星期她都让我给她买礼物和花。

琼：事先把它记住就简单多了，杰夫。

杰夫：我肯定不会再忘了。美联英语：www.xiexiebang.com

第四篇：美联英语：关于婚礼的英语对话

美联英语提供：美联英语：关于婚礼的英语对话

小编给你一个美联英语官方试听课申请链接：http://www.xiexiebang.com/?tid=16-73374-0

Brian: I think there is something wrong with my washing machine.Dario: Are your clothes dirty even after you have washed them?

Brian: No.I would never wear dirty clothes.Dario: Well, why do you think that your washing machine is broken?

Brian: Because all of my favorite clothes have shrunk.Dario: Hah!There is nothing wrong with your machine Brian.Brian: Well, what is the problem then?

Dario: You are getting fat!That's why your clothes don't fit anymore.Brian: What sort of good friend are you? You are so mean to say that I'm getting fat.Dario: Sometimes the truth hurts, my pal!

布莱恩：我觉得我的洗衣机有点不对劲。

达里奥：你洗完衣服后它们还脏是吗?

布莱恩：不是，我从不穿脏衣服。

达里奥：唔，你为什么觉得你的洗衣机坏了?

布莱恩：因为我最喜欢的所有衣服全缩水了。

达里奥：哈!这不是你的机器的毛病，布莱恩。

布莱恩：唔，那是什么问题?

达里奥：你正在长胖!这就是为什么你的衣服不合适了。

布莱恩：你算是什么好朋友?你这么卑鄙，说我正在长胖。

达里奥：有时候真话伤人心，我的朋友!

NEW WORDS 新单词

1)Duffer: a foolish old person

老笨蛋：愚蠢的老人

My dad is a real old duffer with such out-dated ideas, but I love him anyway.我老爸可真是个老笨蛋，有这么过时的想法，不过不管怎样我都爱他。

2)Top Ten hit: a song that is among the ten most popular songs

十佳之一：最受欢迎的十首歌曲之一

Your career is off to a good start if you can have a top ten hit with your first song.如果你的第一首歌曲能获得十佳的一席之地，那你的事业就开始有起色了。

3)Video clip: short movie made to promote a song

音乐短片：宣传一首歌曲的电影短片

MTV, or Music Television, just plays video clips and weird cartoons 24 hours a day.MTV、音乐电视一天24小时尽播发音乐短片和怪诞的卡通片。

Dialogue-对话：

Jessie: What do you do when a boy you don't really like has a crush on you?

Tina: I always say that honesty is the best policy.Jessie: So what should I do?

Tina: Tell him that you are flattered that he is interested in you, but that you don't like him.Jessie: But I do like him, just not in a boyfriend way.Tina: Well tell him that.Say that you want to be friends with him, but that you don't want to be his GF.Jessie: It will hurt his feelings to hear that.Tina: I knowLong thought to have a vein going directly to the heart, the third finger of the left hand has been universally adopted as the ideal place for the wedding

ring.The actual origin of the ring itself is thought to have

originated in ancient Egypt.戒指-长期以来人们认为左手的无名指有一根血管与心脏直接相通，人们普遍认为它是佩带结婚戒指最理想的地方。戒指本身的真正来历被认为是起源于古埃及。

Initially made of hemp or vine, the ring could be replaced whenever it wore out.The Romans later adopted the custom and began the tradition that continues today.Iron was used to symbolize the strength of the couples bond.In the fifteenth century, the British elevated the symbol by replacing iron with gold.Its lasting qualities of strength, beauty and purity have resulted in a custom that has remained unchanged for centuries.最初的戒指是用大麻或者藤蔓来做成的，当它戴破了之后人们就会换另一个。后来罗马人采用了这种习俗并开始了沿袭至今日的传统。过去铁被用来象征着夫妇间坚韧的纽带。在十五世纪，英国人用金子取代铁，使其象征意义更为珍贵。金子的硬度、美丽与纯度经久不衰，使之成为数世纪以来保持不变的习俗。

CakeYou don't have to dig very deeply to recognize this custom as a symbol of male dominance.In ancient Greece and Rome, women were considered as the property of their husbands like their houses or livestock!

面纱-你无须深究就可以发现这个习俗是男性统治的一个标志。在古希腊和古罗马，妇女被认为和房子或者家畜一样是丈夫的财产!

Usually covered from head to foot, it was accepted that only her husband had the right to see her unveiled.The lifting of the veil by the groom makes it clear that he is in the position of authority.It's amazing that this custom has been accepted by the liberal generation of today.More recently, it is often considered unlucky for the groom to see the bride prior the ceremony and the veil was considered the means of avoiding bad luck.通常妇女要从头遮到脚，只有她的丈夫有权利看到她揭开面纱之后的样子。新郎掀开盖

头的做法，清楚地表明了他站在权力的位置上。令人惊讶的是，这个习俗也被现在自由主义一代所接受。最近，通常来说人们认为新郎在举行仪式之前看到新娘是不吉利的，而且面纱被认为是避免恶运的方法。

Dialogue

Jeff: I love going to weddings Joan.Joan: So do I.They are always so romantic.Jeff: I didn't mean that I like the romance and happiness.Joan: Well, what do you like about weddings?

Jeff: The free food, of course.Joan: But if you take a gift, the food is not really free, is it?

Jeff: I never take a gift to a wedding.I always say that it is against my culture to give gifts.Joan: Well, remind me not to invite you to my wedding!

杰夫：我喜欢去参加婚礼，琼。

琼：我也是。它们总是那么浪漫。

杰夫：我不是指我喜欢那种浪漫和幸福。

琼：哦，你喜欢婚礼的什么?

杰夫：当然是那些免费食物了。琼：可是如果你带上礼物，那些食物实际上并不是免费的，不是吗?

杰夫：我参加婚礼从不带礼物去。我总是说送礼物违背我的文化。琼：唔，提醒我不要邀请你参加我的婚礼!美联英语：www.xiexiebang.com

第五篇：美联国际英语2012营销策划书

美联国际英语是美国ellis教育集团在华合作的重点项目之一。从1998至今，美国ellis教育集团将“ellis”英语学习法引入中国，结合国人学习英语的特点，开创了英语教学体制，受到了英语学习者的广泛推崇。为了开拓更加广阔的市场，为社会培训处更多的人才，提高经济效益，特制定本营销策划书。

一、背景分析

（一）环境分析

从宏观环境来说，商务英语培训的出现是社会发展的必然结果，也是英语语言学自身发展的必然趋势。随着外资企业的不断增多，越来越多的中国人开始在外企里工作，外资企业对商务英语人才需求极大。同时，国内民营企业对商务英语人才需求也增大。总的来说，商务英语培训的宏观营销环境是处于一个较好的状态之中，整个国家的各个方面都正朝着健康、积极的方向在发展。

（二）市场分析

美联国际英语的主要竞争对手有戴尔、华尔街、英孚、剑桥、长春藤、昂立、韦博、新东方等多家商务英语培训机构。这些培训机构都是经验丰富、资金雄厚，具有强劲的竞争力，占有了很大一部分市场，因此拓展市场并不是一件容易的事情。

（三）美联教学特色：

1.不超过4人的小班授课

不超过4人的个性化外教小班，针对学员真实水平的授课。

2.高雅舒适的学习氛围

高档、舒适的学习环境，星级的服务加现代化教学设备，为学员的学习提供了可靠的保证。

3.置身海外的教学环境

一个纯正的英文环境，全英文的教学氛围，使学员感受到真实的英语。

4.flexible timetable 自由灵活的学习时间

早上9点到晚上9点，中心全天开放，学员可以依据自己的时间，安排自己的个性学习计划随时学习。

5.精细化水平分级和目标设置

对英语语言知识和技能要求进行精确估量与合理设计，细化教与学的目标，帮学员获得真正高效的学习成果。

6.个性化的课程设置

通过科学测定水平级别，学员选择适合自己水平的课程，依据自己的学习需求与特点，精心设计个人学习内容。全球知名的ellis多媒体课程

为母语非英语的学员量身定做的专业多媒体实境课程，加拿大超过60%的公立英语培训课程的首选课程，为英国政府移民项目提供全部的英文培训支持。

8．学习进度自我掌控

xiexiebang.com范文网[CHAZIDIAN.COM]

自己的学习进度，完全自己控制，工作忙的时候可以放慢进度，工作闲的时候可以加快学习进度。

9．个性化的教学支持与跟踪

专业学习顾问依据学员的个人基础、学习时间，为学员量身定做个性化学习计划，并在学习时间内高频率地跟踪，辅助学员成功地完成在校的学习。

10． 精英社交俱乐部

全英文社交俱乐部，由外籍人士组织，各类聚会、踏青、购物等实境活动，在真实生活中感受西方文化，学以致用。

11． 素质拓展与英语学习共成长

现代社会竞争激烈，英文素质拓展训练与英语学习并行的独特设计，为学员的成功增加竞争力。

（四）营销现状

市场营销做的不够,开发不到位，市场定位不稳。商务英语是在英语语言学习的基础上附加了商务部分。以高级商务人士作为商务英语培训的主要群体不太现实,一来他们已具有较强的英语运用能力,二来出于工作限制，他们也不可能抽出专门的时间去上英语课。所以高端商务英语培训这个市场从一开始就失去了长期阵地。

同时戴尔、华尔街、新东方等培训机构占据很大部分市场，美联国际英语必须做的更好，才可以在争取新客源的同时也与他们争夺原有的顾客。

l 目标

旨提升美联国际英语的知名度，从而促进其市场拓展，增加客源，提高经济效益。2012年顾客占有率提高5%，在同类产品中建立更加巩固、突出的位置。

l 营销战略

1.产品策略 我们跟随着国际上商务英语培训产品的发展，从国外引进，应该在这方面进行不断的创新和改造，使培训方式更加符合中国人的特点，走出一条符合中国文化特点的道路，才能不断提高市场占有率。2.价格策略 运用价格策略，分别对公司整体培训，社会团队以及个人等采取不同的价格策略方法，不能被动地跟随竞争者的价格走，要主动出击才能掌握全局。

3.掌握好消费者的消费心理。

上兵伐谋，攻心为上。古人云：上兵伐谋，最高之兵法在于谋略。古人云云：“攻心为上，攻城为下”，“心战为上，兵站为下”以成为营销战争的“心经”，而攻心为上，对于营销者来说关键就在于抓住消费者的心。以下是消费者八个方面的心理：

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