英文信函种类介绍

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第一篇:英文信函种类介绍

社交信函种类介绍及实用句型介绍:

邀请信、推荐信、求职信、辞职信、感谢信、投诉信、道歉信、祝贺信、表扬信、慰问信、介绍信

邀请信及回复Invitation Letters and Reply

We would like to extend a formal invitation for you to visit our Corporate Headquarters in Michigan.We would like to extend to you an invitation to be our guest speaker at our annual conference to be held at ….Hotel at 2 o’clock, June 18.It is our great honour to have you all witness the ceremony with us.Your accommodation during your stay would be made at our expense.We are eagerly anticipating your arrival to discuss face-to-face the possibilities of working together.Please send your reply to us by May 30.Thank you so much for your warm invitation …..But I find the rush of business makes my acceptance of the invitation impractical.Please accept my regards, and I will try to make it next time.I regret that I’ve already made plans for that evening and will not be able to attend.推荐信Letter of Recommendation

I’m writing to recommend to you Mr.…, one of my best students, for acceptance to your college.I am very glad of this opportunity to give Li Wei a reference.I’ve found her to be an innovative, ambitious and reliable employee.I wish you will gain a great deal from Tony’s presence at your company.求职信Letter of Application

内容包括: 1)你是怎样知道有空缺的2)简述你感兴趣的理由,为何相信自己能胜任 3)要求面试 4)告知联系方式

I saw your advertisement for an export manager in the China Daily of July 8 and I would like to apply for the position.I would be grateful if you could send me an application form and further information about the salary and working conditions.Enclosed please find a photocopy of my university diploma, grade report as well as two letters of recommendation.I would appreciate an interview at your earliest convenience.辞职信 Letter of Resignation

I regret to inform you that I will be resigning my position with the company on August 26.I would like to let you know how much I’ve enjoyed working with you here.I’d like to express my sincere gratitude for all the help that I have received in the past 5 years.I do apologize for any inconvenience this may cause.My new position will give me an increase in salary and greater possibilities for promotion.1

感谢信Thank-you Letters

收到庆贺信、慰问信或接受款待、帮忙后向对方致谢的信函

形式和内容要看你所受惠的程度以及你和收信人之间的关系

I am writing to thank you for the nice present.I am writing to you just to tell you how much I appreciate the warm welcome you extended to my colleague Ms.Jenny Wilson when she visited your company last week.投诉信与索赔信:Letters of Complaints and Claim

投诉信与索赔信是向提供服务或货物的一方进行投诉或要求赔偿的信件。

要求:把不满意或要求赔偿的理由阐述清楚,语气要肯定,但不能生硬。

I am writing to express my extreme dissatisfaction with the delivery service in your company.Much to my regret, I’m writing the letter in order to place a complaint against the attitude of the staff …..It is my sincere hope that the problem will be solved in a mutual agreeable way.道歉信 Letter of Apology

I am writing in response to your letter of complaint about a refund for an unsatisfactory digital camera.I would like to express my apologies for missing our 10 o’clock appointment owing to some urgent business.We are sorry about the trouble and the inconvenience this has caused to you.祝贺信 Letter of Congratulation

I am writing to convey my warm congratulations upon your appointment as ….manager Please accept my heartiest congratulation and best wishes for the future.表扬信 Letter of Compliment

The purpose of this letter is to compliment your store on the excellent service.慰问信 Letter of Sympathy / condolence

How grieved I am to hear of your illness.I am truly sorry to hear of your sickness.I cannot tell you how sad I felt when I was informed of your illness.I am anxious to know how you progress, and will therefore inquire about you daily.I was deeply concerned to learn that an earthquake had just attacked your city.介绍信 Letter of Introduction

正式:1)被介绍人的资格、能力和经历;

2)希望收信人给予帮助;

3)表达感激

I am writing to introduce Chen Qian, one of my colleagues.Please allow me to introduce to you Mr.Xu , the bearer of this letter.Any assistance you may offer him will be regarded as a personal favor to me.We shall appreciate any help you can give Mr.Jones and will always be happy to reciprocate.2

第二篇:英文商务信函种类繁多

英文商务信函种类繁多,从功能的角度按交际目的来分类,可以分为以下类别:

询价函),报价函,确认函 通知

知函),允诺函),收款函,以及推销函,拒绝函),索赔与理赔函(及一些特殊的信函,如:邀请函(,感谢

函,介绍函以及指示函等。可以看出,这种分类与信函中所实施的主要言外功

能有关,因此,我们可以运用Leech对言外行为的分类来进一步将不同类别的信函 概括为四大类:(1)“合作类信函”;(2)“和谐类信函”:(3)“竞争类信函”:(4)

“冲突类信函” English business correspondence variety, the Angle from function according to classification, communicative purpose may be divided into following categories:

Inquiry, quotation, confirmation letter)

Know), promised letter), letters,And the sales letter, a rejection letter), claims and claims,And some special letters, such as: the invitation letter(, thank

Letter of introduction letter and instructions, letter, etc.Can see, the classification and letter of main WaiGong said

Can, therefore, we can use the Leech on illocutionary act to further classified different types of letters

Summarize four types:(1)for the cooperation of letters,“(2)”harmonious class(3)“ letters ”letters“ of competition(4)

”Conflict letter."

根据语言的言外功能和在语言活动中维持良

好的人际关系这一社会目标之间必然产生不同的关系,址ech(1983)将一言外行为 分为四大类:竞争类(),和谐类(convivial),合作类

以及冲突类(According to the language of the function and in maintaining good language activities

Good interpersonal relationship between the social target is different, the relationship between ech(1983)will address the word

Competition is divided into four categories:(), harmonious class(convivial), cooperation And the conflict(不同的交际目的对礼貌有不同程度的要求,有的交际功能对礼貌的要求高些,另外一些功育

Different communicative purpose to have different degrees of politeness, some of the communicative functions of high requirements, politeness

Other work and pay the required(politeness is low.合付礼貌的要求则可低些。

function

第三篇:英文信函

英文信函题型作文要求考生根据提纲写一封英文书信, 如06年6月(旧, 通知书)05年1月(演讲稿)、04年6月(导游词)、04年1月(建议信)、02年1月(反映食堂的情况)、01年6月(个人书信)

常见的英文信函范文及常用句型: 1.入学/求职申请信(见另一文件)

2.感谢信(见Unit 5, Book 3)1)Exercise: Directions: Write a letter of thanks according to the following situation.Once you were ill and were hospitalized for a few weeks in the Chaoyang Medical Center, Taiyuan, Shanxi Province.During your stay the entire staff was kind to you.When you came back home, you wrote them a letter of thanks.Write your letter in no less than 150 words.Do not sign your own name at the end of the letter;use Li Ming instead.You do not need to write the address.2)范文:

June 23, 2007 Dear Sir/Madam, I’m writing to extend my heartfelt thanks to all the nurses and doctors in your hospital.Last month, while I was on a business trip in Taiyuan, Shanxi province, I suffered from a bad cold and a fever, so I was sent to Ward Rom 201, Chaoyang Medical Center.During my stay at hospital, nurses on duty patiently took my temperature, regularly examined my body, and often fed meals to me.In addition, doctors prescribed me the most effective drugs and gave the best medical advice.Thanks to the constant care from the hospital staff, I recovered quickly.Now that I have returned home, the excellent service of your hospital still impresses me.I believe that as patient, I have received the most professional treatment and the most considerate care.Please allow me to convey my sincere greetings toward the doctors and nurses that contribute all their efforts, patience and energy to their patients.Nothing can express my gratitude except my best wishes to them.If you have anything that needs my help, please don’t hesitate to contact me.Yours sincerely, Li Ming 投诉信 1)模版

第一部分:简述写信的意图

第二部分:表达抱怨的理由, 已经这种状况产生的不良后果 第三部分:提出解决问题的办法.如有必要可提供联系方式,并表明希望早日得到答复。

表达的语气应注意委婉和礼貌, 以免因措辞不当而引起不必要的矛盾和冲突。

2)Exercise: Directions: Write a letter of complaint according to the following situation: You bought an air conditioner in Sun Appliance and had it installed the other day, but you found that the fan made too much noise when the machine operated.You demand the store to send a representative to check it up.Write your letter in no less than 150 words.Do not sign your own name at the end of the letter;use Li Ming instead.You do not need to write the address.3)范文

June 23, 2007 Dear Sir or Madam,I’m writing to lodge the complaint about the poor quality of an air conditioner that I purchased from Sun Appliance Company.Frankly speaking, Sun Appliance has always been my favorite.On April 4, 2007, I bought the air conditioner(serial number 12345)from one of your chain store located in Lang Fang.The machine operated well at first, but ten days later, there was a fault that bothered me, that is, the fan made so much noise that I could not sleep well at night.Worse still, the cooling system didn’t work well and the machine began to leak recently.Its poor quality ruined almost all my previous impression toward your products.I strongly suggest that a repairman or a service engineer should be sent to my home without delay.I wonder if you could pinpoint the exact cause of the malfunction as soon as possible.If you can’t, I am afraid that I will request for full amount of refund or a new air conditioner.I would appreciate all your assistance in this matter.If you have any questions, please don’t hesitate to contact me.Look forward to your reply.Yours Sincerely,Li Ming

4)常用句式

A: 表明写信意图

a.I am writing to complain about…

b.I find it dishonest and unacceptable that your company … c.I regret to say that … has seriously affected… B.提出解决的办法

a.I would be grateful in you could … and make the appropriate correction.b.I would very much appreciate any measures you could take to … c.We ask you to refund the cost of … d.We expect to be compensated for …

4.咨询信 1)模版

第一部分:简述写信的意图和需要询问的信息 第二部分: 详细询问具体的问题

第三部分: 表明急需信息的迫切心情,如有必要可为收信人提供联系方式,并向收信人表示感谢。表达的语气应尽量委婉,礼貌。

2)Exercise: Directions: Write a letter of inquiry of about 120 words according to the following situation: You are a teacher of a high school.You are planning to lead your students to visit a museum.Please write a letter of inquiry to make clear the things you consider relevant to this visiting.3)范文: Dear Sir or Madam, I am organizing a group of high school students to pay a visit to your museum.This visit will be part of our schools extracurricular activities.There fore, I would be grateful if you could supply me with the following information.First of all, is your museum open on weekends as well as on weekdays, and what are the opening hours? Secondly, what will be the theme of your exhibition the week after the nest and what objects will be on display then? Thirdly, I would like to know if students are allowed to touch or even operate on the items on display.Fourthly, I would also like to inquire if there is any discount available on entrance ticket for high school students.I look forward to your reply.Thank you very much.Yours faithfully, Zhou Yuling

4)常用句式: A. 写信意图

a.I am anxious to obtain information about …

b.Would you be kind enough to send me some information about … c.I am writing to inquire about the details of …

B. 提出问题

a.I need to have some information about … b.I would be interested to know if …

C. 表示感谢

a.I would appreciate it if you could … b.I would be most grateful if you could …

D. 盼望回复

a.Looking forward to your early response.b.Your early reply will be appreciated.5.道歉信 1)模版

第一部分: 表明写信的意图,指出是为没、哪件事情表示歉意 第二部分: 详细解释事情的缘由

第三部分; 再次表示歉意,恳请收信人的谅解。如有必要应提出补救 的办法。

注意语气的尽量委婉和诚恳

2)Model Dear Maggie, I am writing to apologize for missing our appointment yesterday afternoon.It was terribly rude of me not to tell you earlier that I could not make it, especially as we've been such good friends and learned so much from each other.I remember very well that Friday afternoon was the regular time for our meeting.Unfortunately, I came down with a bad flu.Not only would my sore throat prevent me from talking to you, but I was also afraid that I

might pass on the flu virus to you.I should have called to tell you, but the medicine caused me to sleep through the afternoon.Again, I'm terribly sorry for my rudeness.But I am sure that you understand.I want to let you know that I value our friendship very much.To make up for my rudeness, I want to invite you to my apartment for dinner next weekend.So please let me know your decision.Yours faithfully, Jimmy

3)常用句式 1.写信意图

a.I am writing to make an apology for … b.I am sorry to have(done sth.)2.信末再次表示歉意

a.Again, I apologize for any trouble my thoughtlessness has caused.b.I hope that this has not caused you too much inconvenience.3.恳请谅解

a.I hope that you will understand my feelings.b.I assure you that the problem will not arise again.4.补救办法

a.To make up for my inconsiderate behavior I want to … b.Do you think that it would be possible for me to … c.I would appreciate it if you could allow me to..d.I would be more than happy to…

6.邀请信 1)模版

第一部分: 说明事由,表达对收信人的邀请

第二部分: 提供与事项有关的细节内容,包括时间,地点,参与人等。

第三部分: 表达期盼并请收信人作出反应。

2)Exercise: Directions: Write a letter of invitation according to the following situation: 邀请人: 学生会主席张小明 被邀请人: Dr.Huffman 邀请目的: 学生会将于5月15 日至6月15日举行第八届“英语节”,特邀请Dr.Huffman 做有关美国文化的讲座。参与人数: 约400名

地点: 六号楼报告厅

时间: 2007年6月12日上午8:30 ~ 10:30

3)Model Dear Dr.Huffman, The Student Union of Shaoxing University will have its 8th “English Festival” from May 15th, 2007 to June 15th, 2007.The theme of this “English Festival” is “Getting Close to Culture”.We cordially invite you to deliver a lecture on American culture during the festival.You've been highly recommended by some of our members, including me, who have been deeply impressed by your lectures on American history.We would appreciate it if you could accept the invitation and deliver a lecture on American culture.Your lecture would surely make us better informed about this topic.This lecture will be delivered at 8:30 ~ 10:30, June 12th, in the auditorium of Building No.6, Yuanpei Campus.We expect an attendance of about four hundred.A student will meet you at the gate of the gate of Yuanpei College.We look forward to a favorable reply, and if possible please respond before June 8 since we have to put up the bulletin then.Sincerely yours, Zhang Xiaoming

4)Exercise 2 Directions: Suppose you are the dean of the History Department, Peking University.You want to invite Professor Herb Jason, a well-known scholar of Chinese history, to come to attend an international conference on Chinese history.You’ll cover the following points: The purpose of the invitation The time and place of the conference Ask him a favor of presenting a lecture to your students during his stay Write your letter in no less than 150 words.Do not sign your own name at the end of the letter;use Li Ming instead.You do not need to write the address.Model: June 23, 2007 Dear Professor Herb Jason, I am Li Ming, dean of the History Department, Peking University.I am writing to invite you to participate in an international convention that is to be held in Beijing from 22th to 25th, July, 2007.Since your visit in Beijing last year, all the teachers that attended your lecture have been deeply impressed with your thorough knowledge and profound understanding of the subject.We would be pleased if you could come, as our guest of honor, to the International Conference on Chinese History, If possible, would you please deliver a speech on whatever subject that interests you.Enclosed in this letter is a time schedule for the event.You would, of course, receive our standard honorarium to cover traveling and other expenses.When you arrive in Beijing, I will certainly meet you at the airport.Please let me know your date of arrival if you can come and tell us when you can make the trip.If you have any questions, please don’t hesitate to contact me.Look forward to your reply.Yours sincerely, Li Ming

其他信函 1.开幕词

Good morning, ladies and gentlemen, welcome to Beijing!To begin with, I would like to make a brief introduction to myself.I am the president of Motorola(China)Electronics Ltd.The following is my introduction to the conference.First, it is my great honor to be here with all of you and declare open the Conference of International Trade Cooperation.Second, on behalf of our company, I would like to express my heartfelt welcome to all the guests and delegates.Last, I believe our cooperative efforts are sure to be productive.I wish all of you enjoy yourselves during this conference and hope the above information will help you.If you have any question for me, please feel free to ask at any time.Thank you for your attention.2.通知 1)Directions: The Students’ Union of your department is planning a Chinese Speaking Contest.Write an announcement which covers the following information: 1)the purpose of the contest, 2)time and place of the contest, 3)what is required of the candidates,4)details of the judges and awards.Do not sign your own name at the end of the letter.Use Department of Chinese Language and Literature at the end of the announcement.Chinese Speaking Contest

2)Model

February 3, 2007 To improve students’ ability to speak Chinese and enrich after-class activities, the Students’ Union of Department of Chinese Language and Literature is organizing a school-wide Chinese speaking contest to be held on Saturday next week(10 February)at the Students’ Auditorium.Those who are interested in taking part in it may sign up with the monitor of their classes before Tuesday next week.Five professors will be invited to be judges.The first six winners will be given awards.Everybody is welcome to be present at the contest.The Students’ Union Department of Chinese Language and Literature

3.欢迎词

1)Direction: A foreign delegation is to visit your university.You are assigned to make a welcome speech on behalf of your class.Now write A Welcome Speech to express your welcome, and make a brief introduction to your university.2)Model: It gives me great pleasure to welcome you to our university.Thank you very much for visiting our university in spite of your busy schedules.Huatsing University, under the direct leadership of the China State Ministry of Education, boasts a tradition of academic excellence.Founded in 1943, Huatsing University has grown to a comprehensive university combining science, engineering, law and liberal arts.HU has an enrollment of 9527 degree candidates and 2046 members at faculty.HU, with the outstanding scholarly achievement, eclipses any other universities and colleges in China.HU students display their talents in a wide array of extracurricular activities and win a range of national awards.That's all.Thank you.4.信件写作

假设你是李明,请你就本校图书馆的状况给校长写一封信,反映如下问题:

1.图书馆内本专业藏书偏旧,不利于学生及时了解国内外新的学术发展。

2.阅览室灯光太暗、没有空调设备。

3.新开发的电子借阅系统有待完善——许多图书资料都无法使用该系统查到。Dear President: I'm Li Ming.I venture to write to you and unveil the existing problems of the library under your charge.We exhaust our patience to look for items related to our major on shelves crammed with outdated shabby books.Most of them should be weeded.The newly published counterparts need to be purchased, displayed and circulated.The library armed with these fresh books enables us to track the newest information concerning scientific discoveries and scholarly accomplishment.We all suffer the dim light and the absence of air conditioner in the reading room.This intolerably terrible scenario pressingly needs improving.The newly introduced library system is to be updated, for its search engine skips some valuable materials.We are waiting for your response to these problems.Yours faithfully, Li Ming

5.Please write a letter to a hotel, explaining that you lost one of your bags there during your stay in the hotel.Outline: 1.何时何地丢 的包

2.描述包的特征和包内的物品 3.要求宾馆做什么 Dear Sir or Madam, I stayed in your hotel for two days when I visited Shanghai last Saturday and Sunday.I was in room 1010.When I arrived home, I discovered I had left one of my bags there.Could you please check you Lost and Found Department and see if my bag is there? The bag is a dark blue, medium-sized wheeled nylon traveling bag with white leather trim.There are some business cards, some files, three T-shirts, navy blue, white and red, two pairs of blue jeans, a book about computer programming, some cash and a couple of things of daily use.These things are not very valuable in money terms, but they have a lot of personal value.I would appreciate it if you could contact me as soon as possible.If you could send the bag to me by courier service, I would be most grateful.I'm ready to pay for the service on delivery.Sincerely yours, Li Ming

第四篇:英文信函格式

英文信函格式:

1、信头(heading)——写信人地址和写信日期位于信纸右上角,从靠近信纸的中央写起,先地址后日期(地址可以写1—3行,日期写在地址的下面)。地址顺序由小到大:门牌号码——街名或路号——城名或县、市名——省名或州名——国名(邮编通常写在城市名之后);日期顺序是月——日——年或日——月——年,如:July1,1979=1 July,1979。

2、信内地址(inside address)——收信人姓名和地址写在信头下面,空一行,左起顶格,先姓名后地址。信内地址多用于正式商业信函,一般社交信函常省略。

3、称呼(salutation)——写信人对收信人的称呼:

左起顶格写,后用逗号,常以“Dear…”或“My dear…”开头。写给亲属通常用“Dear+称呼”,如:“Dear Mum,”;写给平辈或晚辈可直呼其名,如:“Dear Tim,”;写给不熟悉者用“Dear Mr+姓,”或“Dear Mrs+其夫,”.4、正文(Body)——信函的主体部分:从称呼的下一行写起,每段开头均留四、五个字母的空白。

5、结束语——(complimentary close)结束客套语在正文下只占一行,从靠近信纸的中央写起。首字母大写,其后用逗号。对上级或长辈可用“Yours trulysincerely,”“ Trulysincerely Yours,”等,对朋友或其它亲密者可用“Yours(ever),”“Ever yours,”等。

6、签名(signature)位于结束语下,稍偏右。

7、信封的写法:

寄信人的地址、姓名写在信封的左上角,也可写在信封的背后。

收信人的地址、姓名写在信封的中央或稍偏右,姓名占第一行,其下写地址,地址顺序由小到大。

第五篇:英文商务信函格式

英文商务信函格式

您的商务信函写作能力直接影响到买家对您公司的评估。您给他的每一份信函、邮件或者传真,都代表着您公司的形象,显示您公司的水平和实力,同时,相信您也一定是用这种方式来评估和了解您的买家。所以,商务信函写作决定了您能否以专业的方式跟买家进行有效的沟通,在您的业务往来中占据着举足轻重的地位。

商务信函写作前言

作为一家外贸出口企业,您必须经常跟您的国外客商打交道。因而,各种商务信函的写作成了您工作中的一个重要部分。您是否有这样的感受,花费了大量的时间和精力,对自己所写的信件是否专业、是否符合通常的规范却没有十足的把握。在本手册里,我们将为您介绍商务信函写作的基本知识和技巧,相信对您的工作具有很高的参考价值。

商务信函的重要性

也许你会问“商务信函真的这么重要吗”?

是的,答案是肯定的。

让我们一起来看看以下的调查结果。

当买家和供应商从互相并不了解的基础上开始进行业务联系时,买家通常是怎样来评估跟他联系的供应商的呢?

[参考全美最畅销的贸易书籍“Building an Import-Export Business”] 以下5个方面是买家最关心的:

供应商如何回复买家的邮件?

供应商网上的简介和/或目录是否做得专业?

当买家询问信息时,供应商是否完整答复所有问题?

供应商的信头是否写明了公司地址和传真号码?

供应商如何答复买家提出的要求?

供应商多久做出答复?

供应商是否愿意对产品进行修改?

买家询问多个问题时,供应商是否答复所有的问题?

供应商的信用如何?

供应商的银行信用记录如何?

供应商银行帐户开立的年数?

大致的通常收支情况?

银行给供应商的贷款额度?

银行对供应商的帐户情况是否满意?

供应商贸易往来的信用如何?

合作者与该供应商的合作年数? 供应商可承受多大的定单?

交货是否及时?

是否能准确地完成定单?

供应商是否使用了标准质量管理认证体系?

比如ISO 9000、ISO 14,000(环境)、Hazard Analysis at Critical Points(适用于出口美国的海产品)

由此可见,您的商务信函写作能力直接影响到买家对您公司的评估。您给他的每一份信函、邮件或者传真,都代表着您公司的形象,显示您公司的水平和实力,同时,相信您也一定是用这种方式来评估和了解您的买家。所以,商务信函写作决定了您能否以专业的方式跟买家进行有效的沟通,在您的业务往来中占据着举足轻重的地位。

商务信函的基本结构

传统信件

这里我们介绍一种商务信函中最通用的格式-齐头式。主要特征就是每行均从左边顶格写,常常采用开放式的标点方式,即除了信文部分,其它部分在必要时才使用标点。信中各段落之间均空一行。

1、信头 The heading

信头就是指书信中发信人的地址和发信的日期等。

通常情况下,公司都会专门印制带有信头的信笺纸,包括发信人的姓名,地址,电话,传真等。当我们撰写传统信件时,直接使用这种信笺纸就可以。

2、编号(写信人的名字缩写)和日期 The sender name and the date

这部分内容是为了方便今后查询信件用的。

3、封内地址 The inside address

这里就是指收信人的姓名和地址,一般写在信笺的左上方。收信人名称地址的格式和信头的格式相同,但必须把收信人的姓名一并写出。另外,如果不是完全公事化的书信往来,或者已经从公事的关系渐渐发展成为带有私人性质的友好信件往来,由于称呼这一栏的内容已经说明了收信人的身份,所以可以不必填写封内地址。

4、事由 The subject heading

事由也就是我们通常说的主题,可以直接写明信件的重点,让人不必读完全信才了解到信的内容。所以事由要写得简明扼要。

5、称呼 The salutation

指对收信人的一种称呼。

较常使用的有Dear Sirs, Dear Madam, Dear Mr.XX,。称呼后面的标点,一般使用逗号。称呼里的第一个字母要大写。

6、开头语 The open sentences

开头语没有统一的格式,但习惯上先用客套的语句把收到对方来信的日期,主题及简单内容加以综合叙述,使对方一目了然这是答复哪一封去信的。如果是第一次通信,也可以利用开头语作必要的自我介绍,并表明目的要求。开头语一般与正文分开,自成一节,要求简单明了。

7、正文 The body of the letter

信的主体。一封信件的优劣,完全要看正文写的好或坏。我们会在后面继续讨论写作商务信函的一些技巧、规则。

8、结尾语 The complimentary close

结尾语一般用来总结文本所谈的事项,提示对收信人的要求,如“希望来信来函定货”,“答复询问”等,另外也附加一些略带客套的语气。正文结束后,另起一段写结尾语。

9、结束语 The complimentary close

结束语是结束信函时的一种客套,应该与前面的称呼相呼应。例如:“Sincerely,” “Best Regards, ”or “Yours Truly,”.结束语写在结尾语下隔一行,只有第一个字母大写,后面加逗号。

10、签名 The signatrue

写在结束语的下面,签上写信人的名字。如果是传统的信件,写信人最好亲笔签上您的名字,因为用印章的话,说明该信件并非本人亲自过目,只是通函而已,不为人重视。签名的下面,最好写上发信人的职位。

11、附件 Enclosure

如果信中有附件,应在左下角注明Encl.或Enc.。

例如:

Encls: 2 Invoices Enc.: 1 B/Lading |||

电子邮件

众所周知,电子邮件即E-mail是如今我们做电子商务使用最普遍的一种联系手段。电子邮件使用方便,信息传递迅速高效,且非常节省成本。但是E-mail的撰写也并不是一件很容易的事情。您知道,当一封E-mail发送出去后,只要收信人在线,他可以几分钟内就收到。所以,在您发送前,必须要检查一下您所写的内容是否正确合适,因为一旦您点击了发送键后,您就再也无法将其收回了。

通常我们理解E-mail的撰写风格可以比传统的信件,传真等稍加随便一点。但是我们在这里还是要建议大家,即便是写E-mail,由于是谈论公事,所以还是采用正式严肃的风格。尤其当您是第一次跟收信人联系的话,正式的商务信函能让您留给对方非常专业的印象。

1、收信人的邮箱

2、发信人的邮箱

3、写信日期

写日期时,请注意以下几点:

a.年份要写完整,不能用03代替2003。b.月份要写英文名称,不能用数字来代替,如31/3/03 不能在正式的信件中出现。但是可以用英文缩写,比如用Aug.代替August。

4、时间

5、主题

6、称呼

7、正文

8、结束语

9、签名

10、联系方法

这部分内容要完整,包括写信人姓名、职位、公司名称以及联系方法(地址、电话、传真、邮箱、网址)。写地址时请注意:一般来说,门牌号和街道名称之间不用逗号点开,但城市名称和国家名称之间一定要用逗号。您可以在自己的邮箱系统中事先做好一个模板。每次写信只要选择这个模板,信件会自动显示这些内容。

商务信函写作的要点

写作商务信函并不要求您使用华丽优美的词句。所有您需要做的就是,用简单朴实的语言,准确的表达自己的意思,让对方可以非常清楚的了解您想说什么。围绕这一点,我们总结了几方面的内容,希望对您写作商务信函有借鉴作用。

1、口语化 每一封信函的往来,都是您跟收信人彼此之间的一次交流。人都是感性的,所以您需要在您的信函里体现感性的一面。然而很多人都有一种误解,以为写作商务信函就应该用一种特殊的“生意腔”,于是把一封本来应该是热情而友好的信函写得呆板而死气沉沉。他们宁愿写“Your letter has been received”,“Your complaint is being looked into”而不是“I have received your letter”或者“We are looking into your complaint”。其实我们简单的来理解一下,每次信函的往来不就是跟对方进行了一次交谈吗?只不过是把交谈的内容写到了纸上而已。多用一些简单明了的语句,用我/我们做主语,这样才能让我们的信函读起来热情,友好,就象两个朋友之间的谈话那样简单,自然,人性化。

想象一下,如果您由于无法准时交货而在电话上跟您的合作伙伴表示歉意时,您会怎么说?我想您会说“I am sorry we cannot deliver the goods today”。既然在电话中您会这样说,为什么在信件中要改成“It is regretted that goods cannot be delivered today”?放弃这种所谓的“生意腔”吧,让您的信也象谈话那样简单,自然,人性化。

2、语气语调

由于您写的信函都是有其目的性的,所以您信函里所采用的语气语调也应该符合您的目的。在写之前先不妨仔细考虑一下,您写这封信函是想达到一个什么样的目的,您希望对收信人产生一种怎样的影响呢?是歉意的,劝说性的,还是坚决的,要求性的。这完全可以通过信函中的语气语调来表现。

3、真诚 不管是生活中的交往还是生意上的合作,真诚是最重要也是最基础的,所以您的信函也必须能够充分体现您的真诚。不管说什么,都要带着您的诚意去说。把写好的信函拿起来读一遍,确保如果此时对方正在电话中与您通话,他一定能够感受到您的自然和真诚。

4、直接

跟您一样,您的合作伙伴们每天都要阅读大量信函文件。所以,信函一定要写得简明扼要,短小精悍,切中要点。如果是不符合主题或者对信函的目的不能产生利益的内容,请毫不留情的舍弃它们。因为这些内容不仅不能使交流通畅,反而会混淆视听,非但不能让读者感兴趣,反而会让他们恼火,产生反感。

5、礼貌

我们这里所说的礼貌,并不是简单用一些礼貌用语比如your kind inquiry, your esteemed order等就可以的。而是要体现一种为他人考虑,多体谅对方心情和处境的态度。如果本着这样的态度去跟别人交流,那么就算您这次拒绝了对方的要求,也不会因此失去这个朋友,不会影响今后合作的机会。

特别要注意,当双方观点不能统一时,我们首先要理解并尊重对方的观点。如果对方的建议不合理或者对您的指责不公平时,请表现一下您的高姿态,您可以据理力争,说明您的观点,但注意要讲究礼节礼貌,避免用冒犯性的语言。

还要提醒一点,中国人有句话叫做“过犹不及”。任何事情,一旦过了头,效果反而不好。礼貌过了头,可能会变成阿谀奉承,真诚过了头,也会变成天真幼稚。所以最关键的还是要把握好“度”,才能达到预期的效果。

6、简洁

就象前面提到的,要用简洁朴实的语言来写信函,让您的信函读起来简单,清楚,容易理解。用常见的单词,避免生僻或者拼写复杂的单词。一个单词可以表达,就不要用词组。多用短句,因为短句更容易理解。少用“and”,“but”,“however”,“consequently”这些让句子变得冗长的连词。在同一封信函里,不要使用多个相同含义的单词。比如,您前面写了“goods have been sent”,那后面再提到这件事时就不要再用其他单词如“forward”“dispatch”等。因为这样写会误导您的读者无谓地去考虑这些词之间是否另有含义。

8、精确

当涉及到数据或者具体的信息时,比如时间,地点,价格,货号等等,尽可能做到精确。这样会使交流的内容更加清楚,更有助于加快事务的进程。

9、针对性

请在邮件中写上对方公司的名称,或者在信头直接称呼收件人的名字。这样会让对方知道这封邮件是专门给他的,而不是那种群发的通函,从而表示对此的重视。当然,如果您无法确定收信人的名字,那就在称呼一栏里写“Dear Sirs” or “Dear Sir or Madam”。

10、语言朴实

前面我们说过,商务信函不需要用华丽的词句。根据西方的语言习惯,他们更愿意使用简练而朴实的语言。所以当我们跟西方人进行商务沟通时,也要尽量避免华丽复杂的词句。比如“We look forward to a bright and glorious future of cooperation”,就不如直接写成“We hope to have the opportunity to work together with you in the future.”,这样才更加符合西方人的语言习惯。

11、回复迅速及时

给买家的回复,千万要迅速及时。因为买家通常只看最先收到的几封回复,从中去选择合适的供应商。如果您的回复不够及时,就可能因为抢不到先机而失去商机。

12、标题

这一点是特别针对写电子邮件的。也许很多人都没有意识到,事实上,E-mail的标题是很重要的一个部分,您的邮件给对方的第一个印象就是通过标题来完成的。如果标题没有内容,看起来象群发的垃圾邮件的话,很多买家就会直接删除。比如这样的标题“How are you?”,“Can we work together?”,建议您改成“Proposal: Bright Ideas Imports--Zhejiang Textile's Partnership Opportunity”或者“Introduction: Our Product Offerings for Bright Ideas Imports.”这样您的邮件会显得更加专业。

13、校对

写完之后,一定要检查。最基本是要确保拼写和语法正确,然后检查一下您所提供的事实,数据等是否有错。我们都会犯错,但即使在您的信函里有一个极小的失误,也可能会破坏您在沟通方面的可信度,并使人对您表达的其他信息投下怀疑的阴影。

最后,通篇读一下您的信函,对照前面提到的所有规则,您的信函都符合要求了吗?

商务信函案例分析

很显然,这封邮件有很多缺点,首先语句呆板,严重的“生意腔”使邮件毫无生气。句子长而乱,含义模糊。没有提供足够的资料来支持自己的论点。更糟糕的是,措辞冒昧,极不礼貌。针对这些不足,我们再来看一下另一个版本。

现在您觉得好多了吧!我们说过,即使这次不能满足对方的需求,只要我们处理得当,还是可以保留住潜在合作的机会。有时候,信函的作用就是这么重要。

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