第一篇:《国际商务英语报刊选读》复习提纲
《国际商务英语报刊选读》复习提纲
一、词汇词组(英翻中)
job title 职别
personnel manager 人事主管
packaging 包装
marketing director销售主管
publicity controller 宣传主管
managing director 常务董事
layout 布局,安排,版面设计
house style 印刷风格,独特风格,排字风格 letterhead 信头
logo 专用标记,标记,商标
records for the files 文件记录
trade exhibition 商品交易展览会
company stand 公司展位
delivery date 交货日期
printed matter 印刷品
relative merits 优缺点
head office 总公司
board 董事会
health and safety provisions 健康与安全规定 safety regulations 安全规程,安全规定
divisional personnel manager 部门人事主管abbreviations 缩写,缩写词
make a firm offer 下订单
parking lot 停车场
concentric circles 同心圆
fiscal year 财政年度,会计年度
Branch Offices 分支机构
General manager 总经理
marketing dept.营销部
photocopying room 影印室
purchasing dept.采购部
sales dept.销售部
shipping agent 运货代理商
freight forwarder 货运代理行,转运行 shipping lines 航运公司
customs officer 海关人员
duty checking 关税检查
Chamber of Commerce 商会
Certificate of Origin 货物原产地证明书insurance broker 保险经纪人
credit insurance 信用保险
Bill of Lading 提货单
Sea Waybill 海运单
Air Waybill 空运单
Shipping Note / Shipment Advice 装船通知单
Dangerous Goods Note 危险物品通知单
Certificate of Insurance 保险证明
order book 订货簿
shipping date 船期,装船日期
money-back warranty 退款保证
Samples of Merchandise 货物样品
public relation 公共关系
in good shape 完整无损,处于良好状态,健康情况良好
sole supplier 唯一供给者
tradejournal 行业杂志
yellow page 电话黄页
confirmed irrevocable letter of credit 不可撤销的保兑的信用证
import license 进口许可证
special introductory price 新产品特价
bill of exchange 汇票
house bills 公司汇票
inventory position(BR.stock position)库存水平
interest charges 利息费用
bad debt 呆账(收不回的账)
debt collection agency 债务托收代理
trade & bank reference 银行征信(银行提供有关商号信誉等情况)
pay-back date 付费日期
business card 名片
二、请根据给出的汉语词义写出对应的英语词。该词的首字母已给出(每小题 0.5 分,共 10 分)
1.不可避免的 adj.inevitable______
2.可获利的;赚钱的 adj.profitable______
3.平行的;类似的 adj.parallel______
4.必要的;基本的 a.eessential______
5.本国的;国内的 adj.domestic______
6.本质;精华 n.essence______
7.产生;让步 v.yield______
8.产生 v.generate______
9.关键词 keyword______
10.协调;调节 v.coordination______
11.厌烦的;乏味的 adj.tasteless______
12.合同;契约 n.contract______
13.同样地 adv.similarly______
14.回顾;检查 v.review______
15.因此 adv.accordingly______
16.地平线 n.horizon______
17.多产的 adj.productive
18.收获;收割 v.reap______
19.有经验的 adj.experienced______
20.自动的 adj.automatic______
三、请写出下列英语单词或术语的汉语意义(每小题 0.5 分,共 10 分)1.distribution channel 分销渠道;销售渠道______
2.cataloger 编目员______
3.centralized system 集中式系统______
4.chief technology officer(CTO)首席技术官 ______5.consumer market 消费市场______
6.credit card _信用卡_____
7.local store pricing _ 当地商店定价_____
8.lost sales 销售损失______
9.mail-order operation 邮购操作______
10.mail-order pricing 邮购定价______
11.market niche 市场利基;市场定位;市场补缺基点;市场补缺者
12.cash register 收银机______
13.new customer paths 新客户路径______
14.node 节点______
15.backorder延期未交定货 ______
16.business reengineering 企业再造 业务重建 企业重组______
17.business-to-business barter _b2b易货_____
18.business-to-consumer(B2C)企业对消费者 企业相互抵消费者 电子商务______
19.buy-in 买进;入股______20.back-end integration 后端集成_____
四、根据英语句子的意思,请用括号内词的适当形式填空(每小题 1 分,共 10 分)
1.Her job was to take care of the wounded______(wound)soldier.2.Her latest film has _generated_____(generate)a lot of interest.3.I am afraid the blistering heat is not _sustainable _____(sustain)to me.4.I had the distinct______(distinctly)impression that I was being watched.5.I thought you handled______(handle)that little incident most professionally.6.In a poor country, owning a bicycle is a sign of compared ______(compare)wealth.7.Institutions financing the project while going through the business plan will be very _interest_____(interest)in knowing how the company is going to beat the competition.8.It is difficult to estimate the exact cost due to so many variables______(variable).9.It is important to ensure the enforcement ______(enforceable)of e-business transactions wherever and whenever disputes arise.10.It is reasonable to predict that a new strategy requirement______(require)to deal with the changing market.五、根据英语句子的意思,从每一句下面的 A,B,C,D 中选择正确的语言搭配(每小题 1 分,共 20 分)
1.Prior __A____ his departure, he addressed a letter to his daughter.A.to B.of C.in D.from
2.The children ___A___ against each other to win yearly scholarship.A.contest B.fight C.rival D.enhance
3.When I last saw Mary she __B____ to her next class on the other side of the campus and did not have time to talk.A.hurried B.was hurrying C.had hurried D.has hurried
4.Next time I ___D___ there, I'll ask them about it.A.will go B.have gone C.am going D.go
5.The young madam was _A_____ to discover that she was being watched.A.disconcerted B.disappointed C.dishonored D.dissatisfying
6.We __B____ the shops and the post office as soon as we moved into the town.A.determined B.located C.specified D.settled
7.People just __D____ their rubbish over the wall.A.rolled B.swayed C.shaped D.threw
8.Having the highest marks in his class, __B____.A.the college offered him a scholarship.B.he was offered a scholarship by the college.C.a scholarship was offered him by the college
D.a college scholarship was offered to him.9.Why do you object to __A____ the direction?
A.following B.follow C.have followed D.have been followed
10.They __B____ the game because of rain.A.deserted B.abandoned C.left D.departed
11.In the 19 the century industry __B____ towards the north of England.A.tended B.gravitated C.intended D.inclined
12.__C____ some of the suggestions prove of value to you as well.A.Could B.Can C.Might D.May
13.Before we commence again, let me give you a word or two of advice, _D____?
A.shall I B.don't I C.will you D.won't you
14.I wish to talk with you in private, _B_____?
A.do I B.shall I C.can I D.may I?
15.People will not believe a person who always _D_____.A.magnifies B.enlarges C.broadens D.exaggerates
16.The research project has only been under way for three months, so it's too early to _D_____ its success.A.figure B.consider C.rate D.evaluate
17.If the United States had not entered the Second World War, probably the 1940 unemployment rate of 14% __C____ still further.A.would rise B.rose C.would have risen D.had risen
18.We wouldn't lose courage even if we __A____ again.A.were to fail B.would fail C.fail D.have failed
19.John wants to see me today, but I would rather he __A____ tomorrow than today.A.came B.had come C.would come D.should come
20.After his troubles, he's now in ___A___ comfort.A.relative B.constant C.relevant D.fair
六、缩写(5个)
PS--postscript
p.p.--per pro(on behalf of)
c.c.or cc--Carbon copy to(often now a photocopy)– or cubic centimeters
Ref.--Reference(number)
ASAP--as soon as possible
Rd--road
CEO--chief executive officer
MD--managing director
c/o--care of
Attn--for the attention of
POB--Post Office Box
Eg or e.g.--For example
Ie or i.e.--That is / in other words
Etc.--Et cetera / and so on
PA--personal assistant
Plc or p.l.c.--Public Limited Company
Ltd.--Limited
Corp.--Corporation
Inc.--Incorporated
b/f--brought forward
c/f--carried forward
N/A--not applicable
St.--Street or Saint
Sq.--Square
No.(US#)--number
Enc.or encl.--Enclosure
Misc.--Miscellaneous
p.a.--per annum(per year)
PC--personal computer
七、贸易术语(5个)
CFR –Cost and Freight 成本加运费价
CIF –Cost, Insurance and Freight 成本保险加运费价
CPT –Carriage Paid To 运费付至…
CIP –Carriage and Insurance Paid To 运费、保险费付至…
DAF –Delivered At Frontier 边境交货价
DES –Delivered Ex-Ship 目的港船上交货价
DEQ – Delivered Ex-Quay 目的港码头交货价
DDU – Delivered Duty Unpaid 交货关税未付价
DDP – Delivered Duty Paid 完税后交货
EXW – Ex-Works 工厂交货
FCA – Free Carrier 货交承运人价
FAS – Free Alongside Ship 装运港船边交货价
FOB – Free On Board 装运港船上交货价
八、英译汉:
Three major sectors of industry:
Primary: agriculture, fishing, mining,construction.Secondary: crafts & manufacturing.Tertiary ['tə:ʃəri]第3产业: services, inc, education, banking, insurance, etc.九、汉译英(3个)
1、我们的每一个产品都是用百分之百的天然原料制成。Every single one of our products is made from 100% natural ingredients.2、我们期待在适当的时候收到您的订单。We look forward to receiving your esteemed order in duecourse.3、我们通常以保兑的、不可撤销的、60天有效期的信用证为付款条件。We usually pay by confirmed 60-day irrevocable letter of credit.4、货款由一家美国银行开具的银行汇票或支票支付。Payment with order is by banker’s draft or cheque on a US bank.5、您能否确认您已经收到了我们的样品?Could you confirm that you’ve received our samples?
6、他们认识到掌握自己未来要担负的责任。They recognize the responsibility that comes with controlling their own futures.7、对于新的供货商,我们的付款方式一般是以我国货币支付的、保兑的、不可撤销的信用证。We usually deal with new suppliers on the basis of payment in currency by confirmed irrevocable letter of credit.8、从收到你方书面订单以及信用证3至4周后货物即装运。The goods will be ready for shipment 3 to 4 weeks from receipt of your written order and confirmation of your letter of credit.9、我们下订单前需要检测样品。Before placing an order we should need to examine samples of products.10、所有产品附全额无条件退款保证。Full no-argument money-back warranty is on all our products.11、请报给我们最优惠价格及装运期。Please quote us your best price and shipping date.12、我们对定期订购你方产品的可能性表示乐观。唯品会优惠券。There is good prospect of our placing regular orders.13、附单上有我们所需货物的详细规格说明。A full specification of our requirements is given on the attached sheet.14.改善信用控制可以大大地改变你的生意前景。Improving credit control can make a world of difference to your business prospects.15.据我所知,你们的产品在这个地区有潜在的市场。As far as I know, there is potential market for your products in this area.16.一家私人公司可能是仅有一个所有人的小公司,也可能是有数千股东的很大的公司。A private company might be a small firm with just one owner, or a very large firm with thousands of shareholders.
第二篇:英文报刊选读教案
英文报刊选读教案
一、教学目的:
1.Students should know the basic knowledge about English newspaper;2.Students should be familiar with the major English and American newspapers;3.Definition of “news”;4.Studying the text from page 1-5;5.Discussing the issue of China’s growth and the world peace.二、课时安排:
September 8:(2 classes)(1)Introduction to English newspaper;(2)Major American newspapers;(3)Definition of “news”;(4)New Words September 15:(2 classes)Studying the text from page 1-3 September 22:(2 classes)1.Studying the text from page 3-5 2.Discussing the issue of China’s growth and the world peace.三、重点难点:
1.Particular names of places, companies, and social economic organizations;2.Characteristics of English news report;3.Basic knowledge on China’s social economic development as well as China’s international influence.四、课程主要内容:
1.Students’ news report on the latest happenings around the world or other news in which the students have interests(8-10 minutes each class);2.Important English phrases and expressions: economic might set off exclusion from go about flight information center boarding gate check-in counter military muscle inland areas backward industries economic stagnation political lassitude planned economy economic booms and busts economic bubble surmounting the obstacles the Bush administration policy of free trade diplomatic muscle competitive edge linger over acute setbacks 3.Questions testing students’ understanding of the text:(1)How would you compare(2)Compared with(3)What is(4)Is China’s(5)Why has(6)Why do(7)Are the two parties of the US playing politics?(8)What warning
五、教学方法与手段:
1.Student-centered and student-oriented;2.Questioning and answering based on the text;3.Asking students to answer the questions in their own words based on their understanding;China Finds Western Ways Bring New Woes
一、教学目的:
1.Students should know the basic knowledge about the newspaper: USA today 2.Students should be familiar with the westerners’ way of living;3.Students should talk about the traditional Chinese lifestyle in English;4.Studying the text from page 34-39;5.Discussing the issue of the changes that have taken place in China.二、课时安排:
September 29:(2 classes)(1)Introduction to topic;(2)Western lifestyle;(3)Chinese lifestyle;(4)New Words October 6:(2 classes)Studying the text from page 34-39 Learning the notes and related information Discussing the specific influences
三、重点难点:
1.Particular names of food, drinks, and brand;2.The shift from traditional lifestyle to the western lifestyle;3.Basic knowledge on westerners’ way of living.四、课程主要内容:
1.Students’ news report on the latest happenings around the world or other news in which the students have interests;2.Important English phrases and expressions: World’s Fair Show up Health care Market-oriented reforms City-dweller In chronic short supply Assembly line Vitamin-and fiber-rich cereals A change without precedent Sprang up World Health Organization Alcoholism care On the rise Budweiser Glenfiddish Scotch Grand Marnier Cognac Per-capita World’s Fair 3.Questions testing students’ understanding of the text: 1 what did the traditional Chinese lifestyle emphasize? 2 how can this change of lifestyle affect people’s health? 3 how can it influence China’s economic development?
五、教学方法与手段:
1.Student-centered and student-oriented;2.Questioning based on the text;3.Asking students to answer the questions in their own words based on their understanding;Exploding Tourism Eroding China’s Riches
一、教学目的:
1.Students should know the basic knowledge about the newspaper: Los Angles Times;2.Students should be familiar with famous tourist place in China’ 3.Students should learn the harm of exploding tourism;4.Studying the text from page 47-57;5.Discussing the possible ways to preserve the sites of historic interests.二、课时安排:
October 13:(2 classes)(1)Introduction to topic;(2)The development of tourism in the world;(3)The influence of the tourism on the tourist sites;(4)New Words October 20:(2 classes)Studying the text from page 47-51 October 27:(2 classes)1 Studying the text 52-57 2 Learn the notes and discuss the importance of preservation
三、重点难点:
1.Particular names of tourist resorts 2.The root of the problem;3.Ways to preserve the tourist sites.四、课程主要内容:
1.Students’ news report on the latest happenings around the world or other news in which the students have interests;2.Important English phrases and expressions: Ancient Buddhist grottoes Canned performance Carbon dioxide moisture Cash cow Crass commercialism Cultural and natural sites Cultural conservation Ethnic flavor Exploding tourism Hikers and backpackers Historical site Indigenous life The lion’s share Negative effect Non-renewable resource Silk road The tourist authorities Tourist boom UNESCO WHO Account for Wake up to Crass commercialism 3.Questions testing students’ understanding of the text: 1 why is it difficult for the authorities to prevent them from being destroyed? 2 Does the Chinese government value the preservation of those historical and cultural sites? 3 Why did Mr.Neville Agnew say “tourism and conservation are good partners”?
五、教学方法与手段:
1.Student-centered and student-oriented;2.Questioning based on the text;3.Asking students to answer the questions in their own words based on their understanding;Is Harvard Worth It
一、教学目的: 1.2.3.4.5.二、课时安排: November 3:(2 classes)November 10:(2 classes)(1)(2)(3)(4)November 17:(2 classes)
三、重点难点: 1.2.3.四、课程主要内容:
1.Students’ news report on the latest happenings around the world or other news in which the students have interests;2.Important English phrases and expressions: 3.Questions testing students’ understanding of the text:
五、教学方法与手段:
1.Student-centered and student-oriented;2.Questioning and answering based on the text;3.Asking students to answer the questions in their own words based on their understanding;China, the World’s Capital
一、教学目的: 1.2.3.4.5.二、课时安排:
November 24:(2 classes)(1)(2)(3)(4)
三、重点难点: 1.2.3.四、课程主要内容:
1.Students’ news report on the latest happenings around the world or other news in which the students have interests;2.Important English phrases and expressions: 3.Questions testing students’ understanding of the text:
五、教学方法与手段:
1.Student-centered and student-oriented;2.Questioning based on the text;3.Asking students to answer the questions in their own words based on their understanding;Barack Obama: the President-elect of the United States
一、教学目的:
1.Students should know the basic knowledge about American Presidential-election;2.Students should be familiar with the current American political, economic and social situation;3.4.5.二、课时安排:
December 1:(2 classes)(1)(2)(3)(4)December 8:(2 classes)December 15:(2 classes)
三、重点难点: 1.2.3.四、课程主要内容: 1.Students’ news report on the latest happenings around the world or other news in which the students have interests;2.Important English phrases and expressions: 3.Questions testing students’ understanding of the text:
五、教学方法与手段:
1.Student-centered and student-oriented;2.Group work: in-class activities: speech competition and argumentation between two parties imitating an election;3.Questioning and answering based on the text;4.Asking students to answer the questions in their own words based on their understanding;
第三篇:英语报刊选读教学大纲
英语报刊选读教学大纲
一、教学对象
本课程的教学对象是开放教育英语专业专科的学员。
二、课程性质、目的和要求
本课程为英语专业专科的选修课,开设时间为第五学期。本课程的教学目的是培养学生阅读英语报刊的基本功。学生通过有目的、较系统地阅读国内外英语报刊文章,逐渐掌握阅读英语报刊时必备的背景知识,了解一些主要英美报刊的历史、特点、政治立场和观点等,同时对英语报刊常见的版面结构和编排方法等有所了解,掌握报刊英语的特点,扩大有关政治、经济、军事、法律等方面的词汇,丰富自己的知识,从而为独立阅读各种英语报刊打下良好的基础。通过该课程的学习,拓宽学生的文化视野,提高理解和分析问题的能力,培养对信息的敏感性及发掘、利用信息的能力。
三、教学内容、要点与课时安排
本课程采用的文字教材为《美英报刊文章阅读》(精选本)和与其配套的《学习指导》(周学艺编著,北京大学出版社出版)。该教材由9个单元、29课书组成。文章涉及政治、经济、环境保护、道德、宗教、战争、犯罪、科技、教育、文化、体育、艺术等各个领域。同时介绍新闻的一些基本特点和要素,帮助学生了解一些重要报刊的编排及背景、立场、发行量和影响力等情况。此外,通过英语报刊文章的阅读让学生有机会接触一些较新的观点和理论,并学会用批判的眼光分析这些观点,培养正确的是非观念。
本课程开设一学期,课内学时72,4学分,周学时4。
四、教学方法建议
本课程可介于精读和泛读之间进行讲授,以帮助学生理解和掌握课文内容为主,讲课时可交替使用英语和汉语。精读的目的是为了帮助学生去泛读未规定的教学内容。另外,要注重向学生介绍所涉及到的美英报刊的特点、报刊英语的风格等背景知识,以增加学生学习的趣味和积极性。
五、测试
本课程的测试以笔试为主,题型主要采用回答问题和译述的形式。结合学生平时课堂表现及课后作业完成情况进行综合评定。
六、成绩评定
学生的综合成绩由形成性考核与终结性考核组成。形成性考核要求:学生必须完成平时作业,并积极参与课堂讨论、网上答疑、书面作业等环节。
形成性考核所占比例为30%,终结性考核所占比例为70%。
七、资料来源
国内出版的英语报刊:
China Daily;2lst Century;Beijing Review;China Today 国外出版的英语报纸
International Herald Tribune;USA Today;The New York Times;The Washington Post;The Wall Street Journal;the Los Angeles Times;The Boston Globe;The Christian Science Monitor;The Harvard Crimson;The Financial Times;The Guardian 国外出版的英语杂志:
时事类:US News and World Report;Time;Newsweek 财经类:Fortune;The Forbes;The Economist 综合类:Reader’s Digest;National Geographic 人物类:People;Vanity Fair 高级知识分子类:The New Yorker;The Atlantic Monthly;The New Republic 时尚类:Elle;Cosmopolitan 娱乐类:Entertainment;Buffy;Total Movie 家政类:Lady’s Home Journal;American Styl;Light &Taste;Food & Wine;Good Housekeeping 中学生类:Teen;Teen Vogue;Seventeen;Teen Movie Line: Teen People 流行音乐类:Spin;Rolling Stone;Music.com 科幻类:Scientific American;Star Wars Insider 指南类:TV Guide
第四篇:国际商务英语
Course: International Business Spring, 2011
Student Name:(in Chinese)
Student ID:
Case Analysis: Chapter 3, p.52
I.Introduction
Wal—Market is the world largest retailer.It was founded by American retail legend Mr.Sam Walton in Arkansas in 1962.Over forty years later, it has become the world’s largest private employer and retailer, on the top of the Fortune 500 list and has been among the most valuable brands for many years.II.Summary of Key Facts
Slow growth domestically, Wal-Mart entered Mexico in early 1990s with a Mexican partner.Shopping habits were different in Mexico: fresh produce;didn’t buy in large volumes.Wal-Mart adjusted its strategy to meet the local conditions, and became very successful.Next it expanded into Britain, Germany, and South Korea.Consumers there had a preference for higher quality merchandise, and were not attracted to its discount strategy.It pulled out of Germany and South Korea in 2006.Recently, Wal-Mart began to expand in China.Chinese were bargain-hunters and open to the low-price strategy.But it also had to adapt its merchandising and operations strategy to mesh with Chinese culture.III.Analysis of Key Issues
Know what is meant by the culture of a society.Identify the forces that lead to differences in social culture, and the business and economic implications of differences in culture.Understand how differences in social culture influence values in the workplace.Appreciate the economic and business implications of cultural change.IV.Implications
From the this case we candiscovery ,international business is differentfrom domestic business because countries are different.We can find that business success in a variety of country requirescross-culture literacy
第五篇:国际商务英语简介
全国国际商务英语考试简介
全国国际商务英语考试由国家商务部中国国际贸易学会组织的全国国际商务英语水平认证考试于2006年正式启动,首次考试时间定为2007年4月。日前,全国国际商务英语考试中心揭牌仪式暨第一次工作会议在深圳职业技术学院举行。随着我国进出口贸易的快速发展,各类国际商务人才的需求急剧增加,既懂国际商务又熟练掌握外语的人才非常抢手。目前,许多院校都开设了商务英语、应用英语、国际商务、国际贸易等与国际商务相关的专业,每年有几十万毕业生进入国际商务领域工作。各类外向型企业、用人单位选用国际商务人才和考核国际商务人员,亦需客观的参考标准和评价依据,推出商务英语水平测试和培训工作成为迫切需要。全国国际商务英语考试是我国商务行业内继外贸跟单员等培训认证考试后推出的又一项考试,全国国际商务英语考试将为学习者和从业人员提供一个学习参照目标,为用人单位提供一个选用人才的容观参考标准。全国国际商务英语考试,将吸取英国剑桥商务英语考试及我国大学英语四、六级考试的成功经验,目前已成立了全国国际商务英语水平认证考试专家委员会及全国国际商务英语水平认证考试中心。全国国际商务英语考试将每年举行一次。2009年全国国际商务英语考试(一级)于2009年5月9日顺利举行。2009年全国国际商务英语考试(二级)于12月12日顺利举行。培训考试对象是国际商务从业人员和有意从事国际商务工作的在校学生及其他社会人员。
2009-2010学年第一学期