第一篇：商务英语写作浅谈
商务英语写作浅谈
摘 要：随着国际交流的普及，人们需要进行商务英语写作。本文从商务英语写作的特点、语用原则和写作方法三方面进行了探讨，最后总结了结论。
关键词：国际交流；商务英语；语用原则；写作方法
一、引言
世界经济全球化的发展，我国加入世贸组织后，对外开放的程度不断深入，外经外贸业务活动日益频繁，要求我们对商务用途英语写作进行研究。商务英语写作目的是用英语进行商务沟通和交流，是写作学、语言学、逻辑学和经济学等学科交叉形成的一个新的边缘学科，如今得到广泛的研究和发展。商务英语是介于特定商务技术语言和普通大众语言间的“中介性语言”。
商务英语写作是以英语这种特定的语言作为表达手段来反映经济生活和经济活动的商务写作，它首先应符合一般英语写作的基本要求和商务写作的基本要求，除此以外，它还应具备自身的写作特点、写作要求和写作方法。本文将从商务英语写作的特点、语用原则和写作方法三方面进行探讨，最后总结结论。
二、商务英语写作特点
商务英语写作在语言上的基本特点就在于简洁，它是商务英语写作的灵魂所在。在商务写作中，每一词、每一句均实词实意，都应当字斟句酌。为此，其所写句子，简洁者较冗长者更为有力，直言者较隐晦者更为达意。商务英语写作具体的语言特点和要求应包含以下三个方面。
（1）简明扼要。商务英语写作与一般的记叙式和描写式文章不同，它不需要大量的修辞来增强其写作效果，相反，毫无意义的堆砌词藻或运用许多修辞只能给商务文函带来负面效果。商务英语写作中的用词应当力求简练明了，应删除一切冗词废话。
（2）准确具体。商务英语写作非同一般，如果一个词或一句话的意义不明确，就有可能给公司或企业带来损失。因此，商务英语写作的用词一般要求准确、具体，语言的含义应清楚，词语的内涵和外延应明确，意义笼统甚至模糊不清的词语以及似是而非的象征和隐喻往往会引起误解甚至误导，在写作中应删除。
（3）行文果断。商务英语写作要求坦率直言，态度明确。因此，在写作时不应出现意义模糊的词，不应使用态度不明确甚至胆怯、畏缩的用语，这样的词句不但造成意义上的不明确，而且影响行文的力度和效果。
三、商务英语写作的语用原则
语言学家认为，应用语言至少有两套规则：一是结构规则，即语音、词汇、语法等；二是使用规则，即决定使用语言是否得体的诸因素。一句完全合乎语法的话，用于不恰当的场合，不符合说话者的身份，或者违反当时当地的社会风俗习惯，就达不到交际的目的，有时甚至造成意想不到的后果。因此，合作原则、礼貌原则和关联原则以及经济原则是商务英语写作的重要语用原则。
四、商务英语写作方法
商务英语写作的形式较多，标准的如业务往来信函、简洁的报告、商品的描述、经济评论、短小的通知和备忘录等的写作。但是较为常见的主要有便笺（note）、备忘录（memo）、商务书信（business letter）和商务报告（business report）四种形式。其中便笺和备忘录属于较短的商务英语写作形式，书信和报告属于较长的商务英语写作形式。以下就这四种形式及写作方法分别进行阐述。（1）便笺（note）：便笺即留言条，其使用范围较广，多用于亲朋好友及熟悉的同事之间。其书写格式、措词、称呼以及语气均比较随便、简单，用词多为口语常用词汇，句子结构一般不太复杂，只要把事情交待清楚即可。（2）备忘录（memo）：备忘录是一种“录以备忘”的公文，它仅限于企业或公司内部各部门之间使用，而不能用于公司或企业之间的交流。其目的主要在于传递信息、通知决定、说明工作程序等。它所涉及的一般都是一些需要迅速处理的事情，因此属于随时用随时写的文件，是一种非正式的文函。行文要求清楚明白、简练客观，语气必须坚定，不必在结尾签名，只需要把事情交待清楚即可。（3）商务书信（business letter）：商务书信是商务英语写作中最常见的一种形式。就其基本格式而言，商务书信与一般的英文书信基本相同。它也是由信头（heading）、封内地址（inside address）、称呼（salutation）、正文（body）、信尾祝词（complimentary close）和签名（signature）几部分构成。（4）商务报告（business report）：商务报告也是商务活动和商务往来中的一种重要的交流方式，它主要用于向上级机关汇报工作、反映情况和提出建议等，它使得人们有机会在较短的时间内获得大量的信息。常见的商务报告主要包括工作报告、情况报告、建议报告、回答问题报告、报送文件和物件报告。
五、结论
在商务英语写作中，应按照商务英语写作的一般规律和特点、写作常识、方法和技巧进行。商务英语写作要求语言简练、用语准确、态度坚定、表达清晰，应针对不同的人、不同的场合、不同的目的运用不同的语言和语气，写不同的文章。这些对于从事商务活动、学习商务知识的人来说都具有十分重要的意义。
参考文献：
[1] 魏葆霖.剑桥商务英语证书应试指南[M].上海：华东师范大学出版社，1995，67-73.[2] 陈海花.从语用观析商务英语公函的语言策略[J].武汉科技学院学报，2006，（12）.
第二篇：商务英语写作[模版]
七种常见类型
1.主动跟新买家建立联系
Dear Mr.Jones:
We understand from your information posted on Alibaba.com that you are in the market for textiles.We would like to take this opportunity to introduce our company and products, with the hope that we may work with Bright Ideas Imports in the future.We are a joint venture specializing in the manufacture and export of textiles.We have enclosed our catalog, which introduces our company in detail and covers the main products we supply at present.You may also visit our online company
introduction atwhich includes our latest product line.Should any of these items be of interest to you, please let us know.We will be happy to give you a quotation upon receipt of your detailed requirements.We look forward to receiving your enquires soon.Sincerely,John Roberts
2.对新买家要求建立业务联系的回复
Dear Mr.Jones:
We have received your letter of 9th April showing your interest in our complete product information.Our product lines mainly include high quality textile products.To give you a general idea of the various kinds of textiles now available for export, we have enclosed a catalogue and a price list.You may also visit our online company introduction at Http:// which includes our latest product line.We look forward to your specific enquiries and hope to have the opportunity to work together with you in the future.Sincerely,3.向老客户介绍公司新的产品信息
Dear Mr.Jones:
We have refreshed our online catalog at Http://, and now it covers the latest new products, which are now available from stock.We believe that you will find some attractive additions to our product line.Once you have had time to study the supplement, please let us know if you would like to
take the matter further.We would be very happy to send samples to you for close inspection.We will keep you informed on our progress and look forward to hearing from you.Sincerely,4.回复对某个产品的查询
Dear Mr.Jones:
Thank you for your inquiry of 16 March.We are pleased to hear that you are interested in our product “toaster”.We've enclosed the photo and detailed information of the product for your reference:
Product: toaster
Specification: xxxxxxxxxxxxxxx
Package: 1pcs/box
Price: 10usd/pcs
Payment: L/C
For purchase quantities over 1,000pcs of individual items we would allow you a discount of 1%.Payment is to be made by irrevocable L/C at sight.We look forward to receiving your first order.Sincerely,5.无法提供对方查询中所要求的产品时
Dear Mr.Jones:
Thank you for your enquiry of 12 March cate 9 cable.We appreciate your efforts in marketing our products and regret very much that we are unable to supply the desired goods due to excessive demand.We would, however, like to take this opportunity to offer the following material as a close substitute: Cate 5, US$__ per meter FOB Shanghai, including your commission 2%.Please visit our catalog at http:// for more information on this item.If you find the product acceptable, please email us as soon as possible.Sincerely,6.查询对方公司的产品
Dear Sir or Madam:
We know that you are exporter of textile fabrics.We would like you to send us details of your various ranges, including colors and prices, and also samples of the different qualities of material used.We are volume dealers in textiles and believe there is a promising market in our area for moderately priced goods of this kind mentioned.When quoting, please state your terms of payment and discount you would allow on purchases of quantities of not less than 1000 meters of individual items.Prices quoted should include insurance and freight to San Francisco.Sincerely,7.几种报盘
(a.)
Dear Mr.Jones:
We thank you for your email enquiry for both groundnuts and Walnutmeat CNF Copenhagen dated February, 21.In reply, we offer firm, subject to your reply reaching us on or before February 26 for 250 metric tons of groundnuts, handpicked, shelled and ungraded at RMB2000 net per metric ton CNF Copenhagen and any other European Main Ports.Shipment is to be made within two months after receipt of your order payment by L/C payable by sight draft.Please note that we have quoted our most favorable price and are unable to entertain any counter offer.You may be aware that there has lately been a large demand for the above commodities.And such growing demand will likely result in increased prices.However you can secure these prices if you send us animmediate reply.Sincerely,(b.)
Dear Mr.Jones:
We thank you for your letter dated April 8 inquiring about our leather handbags.As requested, we take pleasure in offering you, subject to our final confirmation, 300 dozen deerskin handbags style No.MS190 at $124.00 per dozen CIF Hamburg.Shipment will be effected within 20 days after receipt of the relevant L/C issued by your first class bank in our favor upon signing Sales Contract.We are manufacturing various kinds of leather purses and waist belts for
exportation, and enclosed a brochure of products for your reference.We hope some of them meet your taste and needs.If we can be of any further help, please feel free to let us know.Customers’ inquiries are always meet with our careful attention.Sincerely,(c.)
Re: SWC Sugar
Dear Sirs,We are in receipt of your letter of July 17, 2002 asking us to offer 10,000 metric tons of the subject sugar for shipment to Japan and appreciate very much your interest in our product.To comply with your request, we are offering you the following:
1.Commodity: Qingdao Superior White Crystal Sugar.2.Packing: To be packed in new gunny bag of 100kgs.each.3.Quantity: Ten thousand（10000）metric tons.4.Price: US dollars one hundred and five（US$105.00）per metric ton, Fob Qingdao.5.Payment: 100% by irrevocable and confirmed letter of credit to be opened in our favor through A1 bank in Qingdao and to be drawn at sight.6.Shipment: Three or four weeks after receipt of letter of credit by the first available boat sailing to Yokohama direct.Please note that we do not have much ready stock on hand.Therefore, it is important that, in order to enable us to effect early shipment, your letter of credit should be opened in time if our price meets with your approval.We are awaiting your reply.Sincerely,
第三篇：商务英语写作
A: You must be Ms.Lee from the United States?
B: That’s right.I’ m Lee Junru.You are...?
A: My name is Zhang Guiyang.I’m from the Sunshine Corporation.I’m pleased to meet you.Welcome to Fuzhou.B: Nice to meet you, too.Thanks for coming to the airport to meet me.A: That’s my pleasure.My manager, Mr.Wang has sent me to meet you here.He felt sorry he could’t come himself.He is at a meet right now.B: It’s OK.Thank you very much.Where are we heading now?
A: We’ re going to accompany you to the Fuzhou Friendship Hotel.Is the luggage all here, Ms.Lee? The car is just out there in the parking lot.B: Oh, thank you.Well I can handle this handbag myself.A: OK, this way, please.A: Here is our car.Let me put the luggage into the trunk.B: Thanks.A: Please get on, Ms.Lee.B: Thanks.A: Off we go.How’s your flight, Ms.Lee?
B: Fine, I got on the plane at New York, and it took about 1 hours to get here.But is was a smooth flight.A: That was really kind of long in the airplane.Wasn’t it? I hope you’ll feel rested after a right of good sleep.B: Thank you.What is the weather like here, today?
A: Fair and sunny today with gentle breeze.As I know, Ms.Lee, you’ re been to Fuzhou for a couple of times.B: It’s true.I travel so much and visit Fuzhou once a year?
A:How do you like it here.B:well, I like it a lot.Fuzhou is really a fantastics place.There are many interested places to visit.I hope I can visit once again.A:I hope you can enjoy your stay here.It’s nice to have a look around.B:Yes that must be very interesting.Hope we will have the time.A:I think you must be tired, why don’t you take a break.I wake you up in to the hotel.B:Than’s great.Thank you.
第四篇：商务英语写作
Dear Sirs,This is to introduce ourselves as the largest down Apparel Company in China.Our company--Bosideng International Holdings Limited—was established in 1976, locating in Bosideng industrial zone, Changshu City, Jiangsu province.We have been specialized in developing and producing all kinds of down apparel.Bosideng International Holdings Limited has been researching and producing many kinds of down apparel for 30 years.There are six brands of the our company including “Bosideng”, “Snow Flying”, “Combo”, “Bengen”, “Slim” and “shangyu”.Through these brands, we offer a wide range of down apparel products.The customer can order our products both in our website and through the phone, and then ,we would like to give them satisifying in one week.“Bosideng” was the leading down apparel brand in China for 17 consecutive years from 1995 to 2011.As a leader in China down apparel industry, for 16 consecutive years, the latest fashionable FallWinter apparel trends to the world on behalf of China at the “China International Clothing and Accessories Fair”
We would be pleased to receive your any kinds of down apparel.If you have any questions, please contact us.Our telephone number is 86-512-52532888.We look forward to your positive reply.Very truly yours.18100619 陆浩杰18100634蔡耀
第五篇：商务英语写作
向进军2011级B班20112513486
Dear sir ,Thank you very much for your interest in our products.You wrote to the right kitchen range hood manufacturer.Ours is one of the largest company in the northwest of China.The company has taken a five-year-long quality guarantee , longer than that of most other manufacturers.With a long history and high reliability , this company has established a good reputation at home and abroad.Our products are always very popular in Europe and China.With your help ,we are hoping to penetrate the huge market in America.We have enclosed a catalogue of all the specifications and varieties of our products.We are awaiting the opportunity of cooperating with you.Yours faithfully ,JocelynSales manager
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