商务英语常见错误

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简介:写写帮文库小编为你整理了多篇相关的《商务英语常见错误》,但愿对你工作学习有帮助,当然你在写写帮文库还可以找到更多《商务英语常见错误》。

第一篇:商务英语常见错误

商务英语中常见错误

Personal vs.Personnel

密切注意这些单词的拼写和重音!“Personnel”是个名词意思是公司的职员。例如“Our company has the best personnel in the industry.”重音落在单词的末尾。“Personal”是个形容词意思是私人或是个人。“I'm requesting a day of annual leave for personal reasons.”重音容落在单词的开头。如果你不仔细,你就可能说成“personal meeting”而不是“personnel meeting.”

Executive

“executive”是公司的管理人员。如果你正在向访客或是客户介绍你公司的高层

executives,那就要注意单词的发音喽!如果你将重音落在 “u”上,那么“executive”马上就听起来象“execute”-将某人杀死或判死刑。

Present? Presentate? Presentation?

当你作presentation时present信息。Present是个动词意思是将某物呈现给别人。presentation是常在商务中推出新信息时使用的一种形式。许多人-就算是一些英语的本土人士- 认为“presentate”是 “presentation.”的动词形式。不要犯同样的错误!“I look forward to hearing from you.”

这个短语通常用于商务信件中。但是学习英语者常写成,“I look forward to hear from you.”这不正确并且让英语本土人士听起来有些滑稽。动词 “hear”在这个短语中总是要有“ing”的。

Headquarters and Information

许多的英语学习者把“headquarters”这个单词的“s”漏掉而在“information”后加上了“s”。Headquarters是个单数名词意思是公司的总部:“I'm going to headquarters this

weekend to meet with the CEO.” Headquarters是个微妙的单词因为它是以“s”结尾的。看起来象是个复数名词!但是漏掉“s”会把headquarters变成个动词,“to headquarter.” 在另一方面,许多学习者在information后加上了“s”。大多数人的理由是如果他们需要很多的信息,他们就需要把这个单词变成复数,例如,“I need informations on overseas study programs.”但是信息是个不可数名词(它没有复数名词)。你只需要说,“I need some information.”

第二篇:商务英语常见的5大错误

在竞争激烈的商务世界,你需要占领所有的优势。并且无懈可击的英语能让你独占鳌头。你认为太难实现吗?一点也不!看一下你的竞争对手常犯的商务英语错误列表并马上占领领先地位:

Personal vs.Personnel

密切注意这些单词的拼写和重音!“Personnel”是个名词意思是公司的职员。例如“Our company has the best personnel in the industry.”重音落在单词的末尾。“Personal”是个形容词意思是私人或是个人。“I'm requesting a day of annual leave for personal reasons.”重音容落在单词的开头。如果你不仔细,你就可能说成“personal meeting”而不是“personnel meeting.”

Executive

“executive”是公司的管理人员。如果你正在向访客或是客户介绍你公司的高层executives,那就要注意单词的发音喽!如果你将重音落在 “u”上,那么“executive”马上就听起来象“execute”-将某人杀死或判死刑。

Present? Presentate? Presentation?

当你作presentation时present信息。Present是个动词意思是将某物呈现给别人。presentation是常在商务中推出新信息时使用的一种形式。许多人-就算是一些英语的本土人士- 认为“presentate”是 “presentation.”的动词形式。不要犯同样的错误!

“I look forward to hearing from you.”

这个短语通常用于商务信件中。但是学习英语者常写成,“I look forward to hear from you.”这不正确并且让英语本土人士听起来有些滑稽。动词 “hear”在这个短语中总是要有“ing”的。

Headquarters and Information

许多的英语学习者把“headquarters”这个单词的“s”漏掉而在“information.”后加上了“s”。Headquarters是个单数名词意思是公司的总部:“I'm going to headquarters this weekend to meet with the CEO.” Headquarters是个微妙的单词因为它是以“s.”结尾的。看起来象是个复数名词!但是漏掉“s”会把headquarters变成个动词,“to headquarter.”

在另一方面,许多学习者在information后加上了“s”。大多数人的理由是如果他们需要很多的信息,他们就需要把这个单词变成复数,例如,“I need

informations on overseas study programs.”但是信息是个不可数名词(它没有复数名词)。你只需要说,“I need some information.”

第三篇:BEC商务英语改错常见错误总结

BEC商务英语改错常见错误总结

原文地址:http://

【基本方法】

通读全文,把握大意

很多考生在做题的时候会遇到不知道是否该删除某个词语的情况,这时应该从全文内容出发,判断其是否多余,通常情况下,都是名词或代词为多,出题者通过增加多余的名词或代词来对考生进行干扰,从而达到测试的目的。先通读全文的另外一个好处就是可以在读的过程中先找出一些明显的错误,这也遵循了我们常说的先易后难的解题规律。

以句子为单位,逐个进行分析

在四六级中,经常是几行才设置一道题目,而BEC则不同,每一行都设置一道题目,因此,一个句子通常都会被拆分成时上下两行。所以,我们做题的时候应该以句子为最小单位,然后对其进行分析,找出其中的错误所在,而不应该仅仅局限于一行对句子进行分析。

分析句子成分,找出错误所在

判断一个句子正确与否,通过需要对句子进行语法成分的分析,以判断是缺少语法成分,还是出现多余的语法成分。一个完整的句子通常要包含主语,谓语和宾语。所以我们分析句子的时候也是从主谓宾入手。这就要求学生掌握一定的语法知识,具备分析句子成分的能力。考生应该在平时练习时加强对句子成分的分析。

遵循先易后难,充分利用时间

就考试时间而言,BEC的考试时间要比四六级考试时间长。但是,由于BEC的难度较大,很大一部分考生仍会感到时间不够用。因此,在做题的时候,我们仍要遵循先易后难的原则,争取在最短的时间内拿到做多的分。考生在平时练习的时候也要养成这个习惯,这样就可以避免在考试的时候死扣住一道难题不放,而失去了那些容易的该得分的题目。

【常见错误】

将泛指内容特指化

这主要是指在名词前加上了多余的定冠词,造成泛指的内容被特指。因为在BEC考试中不存在漏词的情况,因此在名词前缺少冠词的情况是不存在的。当考生遇到复数名词前的定冠词时,可以考虑其是否多余。

例如: The final decision was reached after day-long session of the tests, interviews and exercises.(tests, interviews and exercises均为泛指的内容,而不是某种特有的,专门的tests, interviews and exercises,所以在这个句子中,the是多余的。)

时态不正确

对于时态方面的考查,最常见的就是在时间,条件,让步状语从句后用带will的将来时态。我们知道,这些从句要用一般现在时来代替一般将来时。所以,句中的 will往往是多余的。(当然,有时候will表示意愿,用在if条件句中,表示“如果你愿意......”这个要区别对待)

例如:..., a password allows them to access the system wherever they will happen to be that day.(这是一个让步状语从句,从句要求用一般现在时来表示一般将来时,所以句中的 will是多余的,应该去掉。)

对立性词语在句子中同时出现

在中文里,我们可以把“虽然”“但是”放在一起,也可以将“因为”“所以”放在一起,而在英语中,我们用了although/though就不可以用but(但是可以用yet),用了because/since/as就不可以用so。另外。在句子中一般不可以同时出现以下的词语: how与well,only与hardly,serve与for,reach与at/in,rise与up,most与best,must与have to,another与other(s),marry与 with,repeat与again(但可以与again and again连用),return 与 back等等。

例如: How do you get on well with the staff.(这句话中,well实际上回答了how,所以well是多余的。又如serve for our customs 中for也是多余的,因为serve是及物动词,本身已经含有for的意思,再用for就造成了意思上的重复。)

词性的误用

由于词性的误用而造成的单词多余在BEC短文改错中也是经常可以碰到的。特别是对动词的考查,如及物和不及物的混用等等。

例如:Their backgrounds are vary from arts to sciences(vary是动词,因此,are是多余的。又如:But Garrard is going to be relax.一句,relax是动词,be是多余的。又如:Rather than waste of time in traffic jams.中的of 是多余的,因为waste是及物动词;又如:...,where executives fly them in and out the same day.中them是多余的,因为fly是不及物动词。)

又如:In addition to have formal lessons, participants have the opportunity to learn in social situations with trainers and fellow students.(In addition to中to是介词,后面要接上名词或动名词,不可以接上动词原形。所以应该去掉have)

宾语从句中that与what或that 与if / whether的同时出现 在宾语从句中,我们不可以用两个连词来连接同一个句子。出题者往往会在宾语从句中同时使用that和what或that和if / whether来考查学生是否掌握好基本的语法知识。

例如:It really doesn’t matter that what we pay for an investment.(在这句话中就同时用了两个连词。我们知道,pay是一个及物动词,要求接上宾语,what在这里充当pay的宾语,而that仅仅是起到连接的作用,没有实在的意义,所以 that是多余的。)

第四篇:商务英语文书中常见的翻译错误

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商务英语文书中常见的翻译错误

在一些由中文翻译的英语样本、合同、广告和其他文件材料中常见一些翻译错误,现仅举几个出现频率较高的例子,试作分析,谨供读者朋友参考。

1.由港澳国际投资公司投资的海口电站工程因其建设速度和质量得到高度评价。原译文:The Haikou Power Station Project invested by the Hongkong-Macau International Investment Co., Ltd.was highly appraised for its construction speed and quality.注:投资某项工程应为invest in a project,在被动语态中不能漏去前置词in。应译为:The Haikou Power Station Project invested in(在某些情况下可用financed or funded)by the Hongkong-Macau International Investment Co., Ltd.was highly appraised for its construction speed and quality.2.上海SFECO拥有5个控股子公司。原译文:Shanghai SFECO Group has 5 share-holding companies.注:share-holding company指控制或持有某公司股权的股东公司。上述译文意思是5个公司持有Shanghai SFECO Group的股份,换句话说,这5个公司是“老子”公司,因此显然不符合中文原意。应译为:Shanghai SFECO Group is a holding company of 5 subsidiary companies.或Shanghai SFECO Group holds shares of 5 subsidiary companies.3.中国民生银行有限公司。原译文:China Minsheng Banking Corporation, Ltd.注:corporation本身即为有限公司,相当于limited company,英译中无需再加“Ltd”。应译为:China Minsheng Banking Corporation

4.项目中标之后,我们将立即开始前期准备工作。原译文:After the bid is awarded, we shall immediately start our advance-phase preparation.注:项目中标应为accept a bid or award the contract。显然上述译文把两种表达法相混淆了。应译为:After the bid is accepted(or the contract is awarded), we shall immediately start our advance-phase preparation.5.欢迎您参观我们交易会。原译文:Welcome you to visit our fair!

注:译文中welcome是动词,因此此句是祈使句形式,省略的主语为第二人称你(你们),而不是中文所含的我(我们)之意。应译为:We welcome you to visit our trade fair!更简洁而地道的译法是:Welcome to our trade fair!

6.我公司出口工业产品、化工产品、医药等。原译文:Our company exports industrial products, chemicals, medicines and etc.注:etc.等于and so on或and others,已含有and的成分,上述译文无需加上and一词。

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应译为:Our company exports industrial products, chemicals, medicines, etc.7.我们将委托贵公司作为我公司在毛里求斯的业务代理。原译文:We hereby entrust your company to be our business agent in Mauritius.注:entrust一词在作委托解时用法为entrust somebody with something or entrust something to somebody。应译为:We hereby appoint your company to be our business agent in Mauritius.8.本合同签订之后,签约双方中任何一方不得将合同内容泄露给第三方。原译文:Any of the two parties can not divulge the contents of the contract to a third party after the conclusion of the contract.注:双方中任何一方为either of the two parties,三方(或三方以上)中任何一方才用any of the parties,因本句为否定句,应译为:Neither of the two parties can divulge the contents of the contract to a third party after the conclusion of the contract.9.在双方签约之后,各方将严格遵守本协议。原译文:After this agreement is signed by the two parties, all parties shall strictly abide by it.注:与上一条相类似,在协议当事方为三方(或三方以上)时,各方为all parties,而当事方为两方时应用both parties。应译为:After this agreement is signed by the two parties, both parties shall strictly abide by it.

第五篇:商务英语口试常见话题

In this part each candidate’s task is to choose one topic from a set of three, and to talk about it for one minute.Candidates have one minute in which to prepare and should use this time to make brief notes.The other candidate listens to the talk and is invited to ask one or two questions at the end.Candidates may make notes while listening to their partner.Each candidate is given a different set of three tasks from which to choose.General procedure

A choice of three different topics One minute preparation while making notes A/B starts with the other listening---one minute Question asked

1.Customer relation: the importance of offering incentives to customers

Offering incentives to customers can help you to strengthen your customer base and enhance customer loyalty.If you offer incentives such as vouchers, complementary tickets, miles, gifts in the promotion or sales, you will attractive more customers and get them buy your products or services.At the same time the image of your company will be improved and your brands are more likely to be known by customers.2.Product promotion: how to ensure that products are promoted effectively at international trade fairs

You should send a professional team of experts to arrange the promotion at the trade fair.They must be familiar with the products you want to promote at the fair.Meanwhile they must be good at dealing with clients especially foreign clients.You should use advanced technology to display your products at the fair.Necessary equipments such as DVD, overhead projector, high-definition screen can help you demonstrate the quality, function and specification of your products.You should design your show room and stand carefully to attract more customers.Your stand should be put up at an obvious place so that every customer can get an easy access to your products.3.How to reduce labor turnover rates

In order to reduce labor turnover rates we must take the following effective measures: Set up a clear staff appraisal process to make sure that the performance of every staff can be evaluated openly and honestly and their promotion is based on their contribution to the company.Thus no one will complaint about unfair promotion which once forced some of your staff to leave their jobs.If permits enhance the staff benefits including their base pay annual bonus and other benefits.An incentive system should also be necessary to encourage the staff to work with the company longer.Improve the work environment of your company or factory.Try to foster a spirit of mutual help among your staff and let them understand that the company or factory is far more than just a workplace.It’s a family where all members are supported and valued.4.Career development: the importance of being willing to acquire new skills throughout your career

With the unceasing development of science and technology the workplace is now undertaking profound changes.The way you do your work and the equipment you use in your work will definitely change or upgrade in the future, which means you have to learn new skills to deal with these changes.Remember: you are never too old to learn.New skills will make you keep up with the latest technology and help develop yourself throughout your work life.5.International sales: how to research foreign markets effectively

You should notice the difference between foreign and domestic market and set your target according to specific situation of foreign market.For example: given the different state of living standard the purchasing power of your target market may be higher or lower than the domestic market.If you ignore the difference you are likely to make mistakes in products’ pricing in foreign market.You should ensure that your research team is excellent at carrying out research in a foreign country.That means every member of the team should mater the native language and be familiar with the specific culture of the target market.6.Production management: how to implement an effective just-in-time system What is a JIT production system? JIT is an approach to achieving excellence in a manufacturing company based on the continuing elimination of waste(waste being considered as those things that do not add value to the product).A repetitive production system in which both the movement of goods during production, and deliveries from suppliers, are carefully timed so that at each step of the process, the next(usually small)batch arrives for processing just as needed.The logic behind JIT: Nothing will be produced until it is needed.7.Travel: the importance of being able to speak foreign languages in international business

8.Marketing: how to assess whether there is a market for a new product

You should carry out a research on the customer demands to see if there is a read need in the market for your new product.The feedback or result will help you to decide whether to launch the new product on the market.You should pay special attention to your competitors.Detect whether they are going to launch their new product onto the market.if the answer if yes that probably means there is a demand in the market for some new product.Then be quick and put on your rival product to coincide with them.9.Human resources: how to use staff appraisal schemes

You should see to it that the staff appraisal schemes be a chance for management and employees to come together and exchange ideas, set joint targets and improve the way decisions are reached.The scheme should have a clear appeal process and any negative feedback should be accompanied by evidence such as dates, times and outcomes.Most importantly ratings should reflect measurable element of the job requirements.10.Advertising: the importance of television and cinema advertisement

In fact television and cinema advertising both function as a kind of media which tells or even guides people to buy products or services.With the development of the telecommunication television has become the most important carrier of advertisement and as a result of that TV advertising has the largest amount of audience all over the world.They have penetrated into people’s daily life and persuaded them to buy whenever they turn on them.On the other hand the popularity of the movie make every audience be under the influence of cinema advertising at the beginning and end of the movie.11.Staff management: how to ensure effective lines of communication between the workforce and management

As the leader of the company you should open up a channel for the workforce and management to communicate directly.For example you can hold a monthly meeting within the company, which is attended by both the reps from workforce and management.They are allowed to talk with each other openly and freely to exchange views and opinions.They can also set common objectives.You should achieve this effectiveness by making use of up-to-date technologies.For example you can set up a forum on the intranet of your company so that every member can air and exchange their views on the forum.In this way a effective line of communication will be set up.You should set up an incentive system to make your staff talk with their line managers.12.Finance: how to ensure accurate cashflow forecasts

you should establish a monitor system in the first place to detect any possible cashflow gap which will occur during your production and operation.This system can calculate the balance between your income and expenditure on a daily base.And should there be any sign of cashflow problems the system will warn your staff to do something about it before hand.In order to achieve the accuracy you must set up a report system which demands every manager report the current financial status of his or her departments.The information will be collected everyday for you to take consideration.13.International sales: how to decide which sales incentives to offer a new foreign customer(本题做为思考题,请大家自行考虑一下。)

14.Recruitment: how to ensure that the best applicant for a job is selected(how to ensure that the best candidate for a post is selected)

During the selection process we should pay attention to the candidates’ quality and attribute.Quality refers to the candidate’s ability to conduct his or her future work.During the interview candidates will have to be asked to demonstrate their ability to solve problems and deal with emergencies.In addition the other important factor should also be considered.That is the attribute of the candidate.It has something to do with the candidate’s character and value.Those whose value is in the conflict of the company’s ethics will not be considered as best candidate even if they demonstrate remarkable ability in their work.15.How to decide whether to float a company on the stock market

A: we should check the policy concerning listing a company onto the stock market.Different stock exchanges have different policies and requirements.We should check these policies or requirements to see that if our company meets the demand so as to be listed on the stock market.For example according to the policy of many SEs, the total capital of a company should meet a certain level before it can be listed.Besides, its after-tax profits should also reach a certain level.So check these policies to see if our company is qualified to be listed onto the stock market.Second, we should understand and are willing to take the responsibilities that a listing company has to bear such as disclosure director’s duty all kinds of expenses tax and so on.16.Training: the importance of training staff to use new technology

A: it is a very important step to train your staff in how to use the new technology.First of all most of your staff won’t be familiar with this technology since it is new and unless you train them they will spend much more time in getting used to it.Therefore your training is worthy in getting your staff to understand the new technology.Secondly you still won’t enjoy the high efficiency brought up by the new technology if you can’t achieve the perfect combination of your staff and the new technology which is only possible through training.The last but not the least you can improve your staff’s ability to harness the new technology through your training program and make them more confident in their work, which will definitely enhance the efficiency of your company.17.The importance of selecting appropriate members of staff to attend exhibitions

A: your aim of exhibiting your products at the trade fair is to show your customers the high quality of your products through fine demonstration and careful explanation, which will only be achieved by selecting right staff to attend the trade fair.The staff you select should at least have a good understanding of the products you display.They must know the quality function description production packing and other important fields of your products.Besides they must have strong ability of promoting and marketing.These elaborately-selected staff can answer any kind of question produced by the customers about your products and can secure contracts with them skillfully, which will make your display a complete success.18.Production management: how to organize an effective stock control system

A: there are three important steps: first step up a monitoring system in the company to watch closely the level of inventory so that the inventory can be maintained at an appropriate level.Second set up a reporting system to inform the manager of any possible changes in the level of inventory.If the level is too low try to improve it and reduce its negative effect on the production.If the level is too high try to reduce it and pay attention to the lack of capital and difficulties it will exert on the management.Third make everyone in the company clear about the importance of stock control so that every part of this system is operating effectively and altogether achieve a high proficiency of the whole.注释:stock control system 存货控制(对各种物资库存量的管理。目的在于使各种物料的库存量保持在适当的水平,既不会因库存过低而使生产收到影响,也不会因库存过多而占压资金并增加管理上的困难。)

19.Meeting: the importance of regular meeting with suppliers

A: first improve your cooperation with your supplier.It is not just a simple deal you make with your supplier.That is to say you should do your business with your supplier on the basis of equality mutual respect and mutual benefit.Second try to let your suppliers know that you are willing to establish the long-term relationship with them so that they are more confident in the current business with your company.Third it is your PR department’s job to communicate with your suppliers on the regular basis and enhance the friendly relationships between you and your suppliers.20.The importance of teamwork for the effective management of projects

A: to manage projects involves heavy workload and requires much of the company’s energy and human resource.However by using teamwork we can make this complicated work become simple and easy.First when we set up a project-oriented teamwork all members of the projects are united and work in a teamwork spirit.That means they work more systemically and coordinate more with each other.As leaders we won’t worry about the time we will have to waste on the coordinating procedures anymore.Second by using teamwork we can create a sound and effective communication with the project and monitor the communication between members as well as the communication between boss and subordinates.Third in a team everyone tries to help others in their work and a lot of problems can be solved quickly after they occur.The managers can thus save the energy and time for trouble-shooting.21.The importance of providing employees with clear job descriptions

A: if you give your employees clear job descriptions they will have a better understanding of what their jobs are and what their bosses expect from them.Then they can work according to their aims without any misunderstanding of their jobs which will definitely improve the efficiency of your employees’ work.In addition for managers clear job description can enable them to know their subordinates’ work better and to monitor and control their work effectively.22.The importance of understanding cultural differences when working in an international environment

A:(请根据课本第七课所划之内容进行回答)

23.How to ensure that company growth proceeds at the optimum rate A: first we should control the expansion of our company which if not appropriate can cause too much bubble and give a false impression of prosperity.Second plan our company’s future carefully.This includes considering in detail the budget of our company;opening more markets for the company’s products and gearing our company towards a right direction in which its development can be sustainable sound and rapid.Third make sure that we can get all the resources needed for our company’s development including the materials we need to produce our products the capital we need to make investments and the human resource we need to keep our staff highly-qualified.24.How to manage a heavy workload effectively

A: first we should have a timetable illustrating all the details about the work of every staff within a day, a month or even a year.We can deal with more workload while shouldering more responsibility if we can arrange our work in advance.Second make sure that we can communicate with our colleagues effectively so that we can make use of their advice or ideas to help us solve the problems or unexpected things occurring in our work.Third as for ourselves we should keep ourselves physically sound to handle the stress a heavy workload might bring about.25.The importance to a company of having a Health and Safety policy

A: as a kind of legal document Health and Safety policy can help a company to reduce the possible injuries or accidents that may happen in the process of production or office work as it explains in detail what the staff should and should not do in order to keep themselves safe in their work.If those accidents or injuries do happen the Policy made by the company can also be used as reference in case of civil liability.Besides the Health and Safety policy can serve as a record which will be very useful if an inspector questions the company’s precautions on health and safety.26.How to ensure that staff at all levels receive appropriate feedback on individual performance

A: we should establish a complete set of evaluating system within the whole company to monitor individual performance of every employee and to report their performance to the board and the department they belong to.Their performance is judged on the basis of their position and responsibility and in accordance with their personal abilities.Of course any other factors that will affect their performance directly or indirectly will also be taken into consideration.Besides the feedback will be sent directly to our employees’ mailbox immediately after their performance is evaluated.27.How to maintain customer interest in a company’s products A: usually customers are interested in the products which have high reputation or world-wide brand names.Therefore a company should try to keep the fame of their products and develop its products into a global brand in order to attract its customers.And of course customers are often concerned about the quality of the products they are intended to buy.In this regard a company should make their products reliable to use.In addition a company should upgrade their products in a direction that will lead to a multi-functional and user-friendly kind of products.Try to show your customers that your products have great potentials so that they will keep their interest in your products.28.The importance of having a career plan in order to achieve high levels of success at work

A: a career plan is very important for employees.If you plan your career in advance you will have a better idea of what you should do and what you have to achieve at the different stages of your career, which will make you more realistic at work.The plan will guide you throughout your career and make you easier to climb the ladder within the framework of your company.Every time you start your work you will find there is a clear goal before you and every time you achieve your goal another goal has already been set for you to continue.You will never feel lost in the complicated environment and can gain advantage among the tense competition with your colleagues.Gradually you will find yourself moving steadily towards your success and finally reach the top of your career.All of these are not your dreams and they can be realized if you have your career plan.29.The importance of product diversification to the success of a business

A: in today’s increasingly-competitive market product diversification is crucial to the success of a business.Today’s market is becoming more and more diversified which means a single range of products produced by a certain company cannot survive since the competition is extremely high.And even if you survive you will find your earnings via a single product won’t cover even a small fraction of your cost.Therefore a business should diversify its product range.A diversified product range will make you avoid the tense competition in the specific area and give you more opportunities to open up more potential markets which will reduce to a large extent the risks due to the high competition.(还可从吸引顾客的角度来说)

30.The importance in business of maintaining personal contact with clients

A: some of your clients are your important suppliers and others are your distributors.Therefore keeping contact with them means you keep a good communication with your suppliers or distributors whose information is crucial to your production and sales.Any information you gain from your client can be used to test the popularity of your products.Usually formal or official contact with your clients won’t give you much more opportunities to get the information you need.Personal contact however can be developed into a very useful contact since it can produce a sound environment in which you talk to your clients personally.And you can even get some information about your revival through personal contact which you can use to take the advantage in the competition.And of course you will know better what your clients think of your products and what they expect from you since most of your clients are reluctant to tell you because of the strict environment of formal contact.31.How to balance company growth with production capacity

A: in order to balance company growth with production capacity we must keep our production capacity at an appropriate level so that it can promote the growth of our company.If we pay too much attention to the development of production capacity while neglecting the possible harms it can cause we will have to face the stagnation in the grow of our company or the growth bubble which will eventually burst.If we accelerate our production capacity without any consideration of the current market demand or current situation of the company’s sales we will definitely increase our inventory which will cause the break of the cash flow.32.How to achieve and maintain high motivation among a workforce

A: first set up an incentive mechanism within the company to ensure that every highly-motivated employee is awarded.Second try to produce a healthy and sound environment within the company to ensure that every employee know the importance and benefit of keeping high motivation in his or her job.Third help very employee to plan his or her future career within the company to make them sure that they are paid close attention to by the company and they will have a better future if they stay with the company.33.The importance of training staff in how to use new technology when introducing it into the workplace

A: it is a very important step to train your staff in how to use the new technology.First of all most of your staff won’t be familiar with this technology since it is new and unless you train them they will spend much more time in getting used to it.Therefore your training is worthy in getting your staff to understand the new technology.Secondly you still won’t enjoy the high efficiency brought up by the new technology if you can’t achieve the perfect combination of your staff and the new technology which is only possible through training.The last but not the least you can improve your staff’s ability to harness the new technology through your training program and make them more confident in their work, which will definitely enhance the efficiency of your company.34.How to maintain good relationships with suppliers

A: first improve your cooperation with your supplier.It is not just a simple deal you make with your supplier.That is to say you should do your business with your supplier on the basis of equality mutual respect and mutual benefit.Second try to let your suppliers know that you are willing to establish the long-term relationship with them so that they are more confident with the current business with your company.Third it is your PR department’s job to communicate with your suppliers on the regular basis and enhance the friendly relationships between you and your suppliers.35.How to achieve a strong visual impact in advertising

A: first we should use an impressive and unique color design or slogan in our advertising.Each of them is expected to achieve strong visual impact which will make your advertisement a complete one-off.In addition, we can apply multi-media technology to our ad to achieve some special visual effects such as 3D animation.36.The importance of being able to cope with the stress in a job

A: as today’s businessmen we shoulder more and more responsibilities and experience more intensive stress which if not appropriately deal with will lead to mental fatigue or other mental illnesses or even worse the total breakdown.Therefore the ability to cope with the stress in our jobs is one of the most important skills we should acquire in today’s business world.Furthermore, we will inevitably encounter some stress in our daily work.Without appropriately dealing with these stresses we cannot continue our work in a normal way and the stagnation will appear to offset any achievement we have made in the previous work.

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